Author: John Weller

What Will $8 Million Buy You?

by Nick Coston This coming February 8th is the “Big Game”. Seattle Seahawks vs. New England Patriots, from San Francisco. Kickoff at 6:30pm EST. In 1981, when I watched the big game in a girlfriend’s basement on Chicago’s Far South Side, it was her dad’s man cave, the big game […]

Seeing the Economy Clearly: Christopher Thornberg Takes the IBO Stage

  Sponsored by Drachman M&A Co. Understanding where the economy is headed isn’t an academic exercise for independent billboard operators. It’s a business necessity. Advertiser confidence. Media budgets. Real estate values. Infrastructure investment. Traffic demand. The economic backdrop shapes the decisions you make and the risks you take every day. […]

Billboard Insider Classifieds January 31, 2026

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

Company of the Day – InterState Outdoor

Company: InterState Outdoor, Inc. Headquarters: 1003 S. Pollock, Selma NC 27576 Market: North Carolina Phone: 800.232.9072 Email: info@interstateoutdoor.net Interstate Outdoor is a family owned and operated company, headquartered in Selma, North Carolina.  Their Market covers most of eastern North Carolina. The Stancil family owns and operates the business along with […]

Clear Channel Outdoor to Modernize Transit Advertising Across Austin Through New CapMetro Partnership

High-Impact Transit Media Will Connect Brands with Millions of Residents, Commuters and Visitors in One of America’s Fastest-Growing Cities AUSTIN, Texas, Jan. 27, 2026 /PRNewswire/ — Clear Channel Outdoor (NYSE: CCO) today announced it was awarded a multi-year contract from CapMetro, the main public transportation authority serving Austin and Central Texas, to modernize […]

Adams Outdoor Acquires NC Assets from Parkway Outdoor, Further Expanding Charlotte Market Footprint

  CHARLOTTE, N.C.–(BUSINESS WIRE)–Adams Outdoor Advertising announced today that it has completed the acquisition of select assets from Parkway Outdoor. The transaction includes 15 assets, comprised of 14 static faces and one digital display, further strengthening Adams Outdoor’s leadership position in the Charlotte, North Carolina market. The seller utilized Johnsen, Fretty & Company, who provided […]

Thinking About Selling Your Billboard Assets? Read This Before Taking a Direct Offer

By Marty Williamson President and CEO at Williamson and Associates Mergers & Acquisitions Over the past several months, something interesting has been happening in the OOH industry. More and more billboard companies are reaching out directly to independent operators—sometimes by phone, sometimes by email, and increasingly through regular mail —asking […]

Company of the Day – JM Outdoor

Company: JM Outdoor Headquarters: 207 East Frank Ave. Lufkin, TX 75901 Markets: East Texas Phone: (936) 634-2040 Email: mark@jmoutdoor.com JM Billboards is a regional outdoor advertising company that has been serving customers in East Texas since the early 1970s. JM features both static and digital billboards with more than 450 […]

Max Drachman Looks at the 2025 Deal Market and Ahead to 2026

We reached out to veteran industry dealmaker, Max Drachman of Drachman M&A Co., to get his sense of how 2025 went and his thoughts on this coming year. Max, how would you describe the deal market in 2025? The deal market started off strong, but ended as an average year […]

Recruitment is the First Step in Your Retention Strategy

By Janea McDonald, Owner, Edge Consulting You probably obsess over placements, impressions, CPMs, and client retention. But here’s the twist: your people are the first campaign that determines how well everything else works. If your recruitment process is rushed, unclear, or built around “warm bodies,” you’re guaranteeing turnover before the […]