Author: John Weller

Have a Fun & Safe Fourth of July

  Enjoy the weekend! Unless there is breaking news, we are off until Monday morning.       To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title.  Our newsletter is free and we don’t sell our subscriber list. Paid Advertisement

Vegas Sphere To Celebrate One-Year Anniversary With Dazzling Fourth Of July Show

LAS VEGAS (June 20, 2024) – Sphere Entertainment Co. (NYSE: SPHR) announced today that Sphere will celebrate the one-year anniversary of the Exosphere’s first illumination on July 4th with an all-new Exosphere content and audio experience – the “Sphere Fourth of July Celebration” presented by Verizon. The Sphere Fourth of July Celebration […]

Leith El-Hassan on Ordering for the One Small Step Campaign

By Leith El-Hassan, Circle Graphics Senior VP, Sales For readers interested in supporting the new One Small Step campaign, promoted in yesterday’s edition of Billboard Insider, Circle Graphics is featuring all assets on www.OOHForGOOD.com. Out of Home for Good is Circle Graphics’ free industry filler copy site. OOH companies are […]

Company of the Day – NewView Outdoor

Company: NewView Outdoor Headquarters: 162 W Main St, Suite 101 Cartersville, GA 30120 Market: Northeast Alabama Phone: 706-676-7398 Email: Sales@NewViewOutdoor.com NewView Outdoor specializes in hi-definition billboards in the Northeast and Eastern regions of Alabama. Their signs are strategically located and offer both hi-definition digital signs and traditional longer term static […]

The Billboard Industry Can Help Strengthen America

Insiders’ Comment: As our readers know, we tend not to be political, but we do think that One Small Step is an important campaign. Today, we introduce you to Dave Isay with more to follow this week on details. Thanks for your time and consideration. By Dave Isay, Founder and […]

Billboard Insider Classifieds June 29, 2024

“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.”  Rodney Davis, Transformation Media “I’ve gotten several leads of […]

The Ultimate Success Principle

Which of the following would you say has the greatest impact on your sales team’s ultimate OOH selling success? The goals and action plans they develop and implement Their attitude and outlook about what is possible and what they can accomplish The strategies and techniques that they employ Before you […]

From Skeptic to Advocate: Real Strategies and Solutions at Apparatix Unleashed

By Kurt Tingey, Apparatix Chief Strategy Officer / Chief Financial Officer I’ll be frank—software conferences aren’t typically the highlight of my work calendar. At least they haven’t been. My initial reaction to them? Skepticism, with a side of indifference. Conventional wisdom has told me that software conferences are dry, jargon-filled, […]

NC Legislature Overides Billboard Veto By Governor

Insider had written early in June about the North Carolina legislature passing House Bill 198 and a subsequent veto by Governor Roy Cooper. Some good news to end the week, we heard from NCOAA Executive DIrector, TJ Bugbee and he shared that the veto was overridden by the House (74-42) and […]

SignValue on Daktronics, Inc. Record Fiscal Year

Here are highlights from Daktronics’ 4th quarter and fiscal year 2024 press release. Fiscal Q4 and full year 2024 financial highlights: Sales increased to a new record of $215.9 million for the fiscal fourth quarter, a 2.9 percent increase compared to the fiscal 2024 fourth quarter’s record revenue; full-year sales […]