From an insurance buyer’s perspective, it can sometimes feel as if premium prices change on a whim. But, according to Chris Bassler of Bassler & Co. Insurance, the truth is that the insurance market is cyclical in nature. Chris, how would you define tendencies in the insurance market? I would […]
Company: Brogan Outdoor Markets: Northern Indiana Headquarters: 106 Depot St, Larwill, IN 46764 Phone: 260-327-3257 Email: sales@broganoutdoor.com Brogan Outdoor was formed in 1984 by Don Brogan after 20 years in the outdoor business, primarily with 3M. In 1988 Dan Brogan joined his father and today Dan runs the company. The company […]
A Designer Asks, “Where do you get your images?” Out of Home Creative Founder and Chief Creative Officer Melody Roberts says this. There are several stock sites to choose from, depending on your budget. Some popular sites are adobestock.com, shutterstock.com, and gettyimages.com, ranging from $9 to $500 per image (packages and […]
Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business. It worked so well for The Nine, that I know it’s money well spent. John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]
We had a reader who passed along to Billboard Insider the following question. “If you purchase a perpetual easement for the use of a billboard on the property, can the expense be set up on a depreciation / amortization schedule, say 15 years? Is it a factor if the permitted […]
In a coaching session with an OOH client recently, I shared a story about a speech I delivered years ago at a large charity luncheon attended by over 2500 people and covered by every TV and radio station, as well as print media in the town. With just 10 minutes […]
Billboard Insider reached out to Deanna Berry on the news that they had acquired assets from Van Kirk Outdoor in South Carolina. Here is both our conversation with Deanna along with some additional details from their press release. Deanna I had not seen that you had purchased anything yet in […]
Share the work that drove results! There’s a lot of work that goes into creating excellent OOH. The 2023 Media Plan Awards honors all the effort that goes on behind the scenes – bringing together strategy, top-notch creative, precise placement, and smart budgeting – to build campaigns that knock it […]
Company: BeSeen Outdoor Headquarters: 2001 Cook Street, Brunswick, GA 31520 Market: Southeastern Georgia Phone: 912.289.2235 Email: beseenoutdoor@gmail.com BeSeen Outdoor, Inc was founded by Joe Fendig and Ben Jones in 2006. Between the two, BeSeen Outdoor, Inc. offers over 25 years of experience in the outdoor advertising industry, owning and operating advertising structures […]
Circle Graphics, a leading print production company, and AdQuick, the world’s premier out-of-home media platform, announced today that they will be opening up their API integration to media owners, agencies and advertisers. The integration automates and consolidates creative upload, spec sheets, ordering of static assets and production/shipment workflow. Users will […]
