Company: Rose City Outdoor Market: South Georgia & North Florida Headquarters: 3749 Shamrock St. W, Tallahassee FL 32309 Phone: 229.234.1492 Email: info@rosecityoutdoor.com Established in 2010 Rose City Outdoor is a dynamic outdoor media company with digital displays in Digital Billboard Locations in Thomasville, Cairo and Bainbridge Georgia as well as the Tallahassee, […]
Author: John Weller
Regulatory Roundup – November 24th
Insider reported in August about Fall River, MA plans to allow Boston based OOH company Capital Associates to erect digital billboards on 8 city owned sites. Up front fees were projected at $10-15 million and lease revenues of $650,000 to the city based on a 20 year agreement. Those plans […]
OAAA Goes Behind the Scenes of ‘Three Billboards’ Movie
“Three Billboards Outside Ebbing Missouri” – the People’s Choice winner at Toronto’s film festival – is an R-rated dark comedy starring Oscar winner Frances McDormand. The plot: a grieving mom uses billboards to pressure the small-town police chief (Woody Harrelson) to take action on her daughter’s unsolved murder. The movie […]
FBI, OOH Industry Celebrate 10-Year Partnership
By Ken Klein, OAAA Executive Vice President, Government Affairs A brainstorming idea 10 years ago from an FBI Citizens Academy – to put fugitives’ faces on digital billboards — has solved dozens of tough crime cases. “We are always looking for creative ways to enable folks, creative ways to solve […]
Company of the Day – Roc Outdoor Advertising
Company: Roc Outdoor Advertising Headquarters: 3200 Abigail Ct, Jonesboro, Arkansas 72404 Markets: Arkansas Phone: 870.336.2117 About: ROC Outdoor Advertising operates 64 static billboard structures and a mobile billboard division serving the following Arkansas communities: Jonesboro Brookland Paragould Bono Blytheville Augusta Harrisburg Manila The company is locally-owned and an operator associate in the IBOUSA. Zach Beliew […]
Out of Home Advertising Up 1.9% in Q3 2017
November 17, 2017 (Washington, DC) – Out of home (OOH) advertising revenue rose 1.9 percent in the third quarter of 2017 compared to the previous year, accounting for $1.78 billion, based on figures released by the Outdoor Advertising Association of America (OAAA). Year-to-date 2017 the OOH industry is up 1.3 […]
Link Media 3rd Quarter Revenues Grow 51%
Boston Omaha Corporation, the parent company of Link Media Outdoor, announced its financial results for the third quarter ended September 30, 2017 in connection with filing its Quarterly Report on Form 10-Q with the Securities and Exchange Commission. The Form 10-Q can be found at www.bostonomaha.com. Here are the highlights. Revenue increased […]
How Digital Data & Innovation are Making OOH a Core Media Buy
By Stephen Freitas OAAA Chief Marketing Officer Over the past several years, there has been a flood of new technologies transforming the out of home (OOH) industry, resulting in major shifts to nearly every aspect of the business. The transformation began a few years ago with the development of high-quality, high-definition […]
Company of the Day – Project Outdoor
Company: Project Outdoor LLC Headquarters: 188 N. Wells St., Suite 302, Chicago IL 60606 Market: Chicago IL Phone: 312.404.6655 Email: walid@projectoutdoor.com Project Outdoor is an organically grown Chicago based outdoor advertising company. The Company focuses on strategically placed Out-of-Home OOH media including traditional billboards, digital bulletins, large wallscapes, spectaculars, transit […]
Off-Year Election: What Does It Mean for OOH?
By Ken Klein, OAAA Executive Vice President, Government Affairs The off-year election (Nov. 7) was good for Democrats, road funding, and legalized marijuana – an emerging category for out of home ads. US House “In Play” Republicans control both houses of Congress and the White House. Experts say Democrats’ strong showing […]























