“The response has been excellent. Excellent investment.” Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. […]
Author: John Weller
Traffic Safety: Government Communicates via OOH
Ken Klein, OAAA Executive Vice President, Government Affairs The Pennsylvania Turnpike pleads with drivers to focus on the road, not cell phones (Focus is Key). It delivers that message on billboards. The PA Turnpike campaign (tagline: “Delete the Distractions”) is the latest example of billboards as safety messengers. For decades, […]
Company of the Day – Penneco Outdoor
Company: Penneco Outdoor Market: Southwest Pennsylvania Headquarters: 6608 Route 22, Suite 307 Delmont, PA 15626 Phone: 724-461-1041 Email: Outdoor@Penneco.com Penneco Outdoor is the largest locally owned billboard company in Southwest Pennsylvania. The company owns more than 30 structures with 100 faces in Westmoreland, Indiana, Fayette, Bedford and Allegheny counties. Four […]
Universal Studios to Receive OBIE Hall of Fame Award
By Will Collier, OAAA Programs Manager Universal Studios, which includes Universal Studios Hollywood, Universal Orlando Resort, and the Universal Pictures Group, has been chosen by the OOH advertising industry and OAAA to receive the 2019 OBIE Hall of Fame Award. Established in 1992, the OBIE Hall of Fame was created […]
Company of the Day – Plainview Outdoor
Company: Plainview Outdoor Headquarters: 4200 N. Access Rd., Chattanooga TN 374415 Market: Chattanooga TN Phone: 423.623.4100 Email: Hello@PlainViewOutdoor.com Plainview Outdoor is a full service outdoor advertising company located in Chattanooga, TN. The Company has over 15 years of experience serving the greater Chattanooga marketplace. The Company has 24 faces including […]
Scenic America Says No More Power Lines
In a Pittsburgh Post-Gazette article, Scenic America National President Mark Falzone took time from his advocating for reducing the number ofbillboards to say: “When we’re looking at a riverscape, we don’t want to have overhead wires marring the view,” Mr Falzone went on to state: “No more vegetation management, better […]
Times Square Arts, Advertising Week New York, and OAAA Sponsor Contest
Seeking artist submissions to be exhibited on participating electronic billboards in Times Square during 2019 Advertising Week New York New York, NY – March 8, 2019 – Times Square Arts announced today that they have partnered with Advertising Week and Out of Home Advertising Association of America (OAAA) and are […]
Billboard Insider Classifieds March 9, 2019
“The response has been excellent. Excellent investment.” Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. […]
Talon Buys US Out of Home Media Agency Grandesign
March 7, 2019 (San Diego, CA) – Talon, the U.K.’s largest independent Out of Home (OOH) media specialist, has expanded its U.S. coverage with the purchase of Grandesign, a U.S. independent OOH media agency headquartered in San Diego. Grandesign is the second-largest independent OOH agency in the U.S., delivering traditional and experiential […]
Company of the Day – Parker Outdoor
Company: Parker Outdoor Markets: Washington, Idaho & Arizona Headquarters: PO Box 22, Orondo, WA 98843 Phone: 888-800-2001 Email: contactus@parkeroutdoorinc.com Insider caught up with Brad Sourbeer, owner of Parker Outdoor, to talk about the business. Can you share with us the history of Parker Outdoor? I started the business in November 1987 […]























