Today marks an important moment for AdQuick, and for the future of out-of-home advertising. We’re proud to announce an exclusive multi-year commercial partnership with OUTFRONT Media, one of the largest and most trusted IRL media companies in the United States. As part of this collaboration, OUTFRONT will license AdQuick’s […]
Company: Kentucky Outdoor Advertising Markets: Kentucky Address: 423 State Street, PO Box 917, Bowling Green, Kentucky. Phone: 270-842-6828 Kentucky Outdoor owns over 100 billboards in south central and western Kentucky. David Sears is President. Thomas Connelly is Vice President. Sears was named the 2017 small business person of the year by the Bowling Green Chamber of […]
Thanks to everyone who submitted their toughest OOH Sales questions. I will answer the questions in my next few columns. A Billboard Insider reader asked: “How do I sell long-term versus short-term contracts?” Here are four principal elements: Always present all proposals as annual contracts. If an advertiser asks for […]
Here are the results of the OUTFRONT 4Q 2025 earnings release, earnings deck and conference call, sponsored and analyzed by SignValue. Consolidated revenue increased 4.1% to 513 million during Q4 2025. Billboard revenue increased 0.5% to $377 million. The small increase was due to the loss of the low margin […]
The Out of Home Advertising Association of America (OAAA) today announced the return of the Independents Summit, kicking off the 2026 OOH Media Conference for its second year. Designed specifically for Independent OOH companies, the Summit brings together local and regional companies for a focused afternoon centered on growth, innovation, […]
Here are four things about Lamar which SignValue discovered after reading Lamar Advertising’s 125 page 2025 10k. Digital Leads the way. Lamar’s digital revenues and logo revenues increased 7% in 2025 although digital revenues made a much larger contribution to Lamar’s total revenue gain. Static billboard revenues grew 1% and […]
We get frequent requests from readers for contractor and installation referrals. Here’s a list of out of home contractors. It includes everything from sign fabrication and repair, vinyl install, vegetation, electrical, foundations and painting. We’ve sorted the list by state and have put the contractors who are active in every […]
Lamar’s Ross Reilly and Giant Spoon’s Ian Grody to share insights on brand growth, creative strategy, and the evolving role of OOH WASHINGTON, D.C. — February 24, 2026 — The Out of Home Advertising Association of America (OAAA) today announced additional speakers for the 2026 OOH Media Conference, taking […]
Company: Kennedy Outdoor Markets: Ohio Address: 9327 Martinsburg Rd. St., Louisville, OH. 43071 Email: kennedyoutdoor9@gmail.com Phone: 740-258-7083 Kennedy Outdoor operates an out of home plant with 138 faces in Ohio. The company was founded by Richard Kennedy in in 2013. Billboard Insider talked with Kennedy. Richard, how did you get […]
University of Houston political science professor Brandon Rottinghaus and Texas Lawyer David Coale had a discussion on legal billboard advertising on the Texperts Podcast. Some of the highlights. Legal advertising in Texas Texas lawyer advertising is governed by rule 7 of the Texas disciplinary rules of professional conduct enforced by […]
