Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Author: billboardinsider
OAAA Board Chair William Reagan Reflects on the Out of Home Business
William K. (Bill) Reagan started Reagan Outdoor Advertising in 1965, the year he and his wife Julia were married. The company and the marriage are thriving, and their three adult children are active in the business. Reagan Outdoor Advertising now operates 4,000 billboard faces in Nevada, New Mexico, Utah, and […]
What Out of Home Executives Are Saying
By Nancy Fletcher, President, OAAA Thank you, OAAA principals, for sharing your honest thoughts with senior staff, in our recent telephone interviews. Here are 10 take-aways from owners and top executives at more than 75 OOH media companies, large and small. This valuable input, via one-on-one interviews: Helps guide […]
Company of the Day: BPS Outdoor
Company: BPS Outdoor Markets: Southern Georgia, Northern Florida Headquarters: PO Box 47, 807 West Second Street, Tifton, GA 31794 Phone: (229)382-6060 BPS outdoor owns billboards in Southern Georgia and Northern Florida. The company was started in February 1999. Carl Hutchinson is the firm’s General Manager. Selena McIntyre is the firm’s […]
This week’s classifieds
Some postings in the Billboard Insider Classifieds this week: Pacific Outdoor is seeking an account executive. Here’s your chance to be a hipster in Portland! Stott Outdoor is looking for a leasing representative in Chico, California. A legendary billboard plant in Richmond, Indiana is for sale. A digital billboard on […]
More Feedback on Eco-Vinyl
Insider received several helpful comments on yesterday’s The Problem With Eco-Vinyl post. We’ve printed the comments below. Christopher Howe, Clear Channel Outdoor: With over 1,200 posters in the Boston market…we find overall a very small percentage of eco-posters are affected after severe weather. I personally have a few posters on annual contracts […]
The Problem With Eco-Vinyl
Insider recently bought some billboards in Indianapolis. They used lightweight eco-vinyl. Yesterday there was a big windstorm and look what happened. One vinyl ripped and fell off. The other vinyls are wrinkled. Insider is going to stick with 7 oz regular vinyl in the future. Insider asked some operators […]
Company of the Day: Boardworks
Company: Boardworks Markets: Georgia Headquarters: 3500 Lenox Road, Suite 500, Atlanta, GA 30326 Phone: 404-223-1161 Email: sales@boardworks.com Boardworks operates an outdoor advertising plant in Atlanta. The company was started in June 1989 by Larry Roberts. The company has an outstanding website which placed first in the Billboard Insider 2015 website […]
Lamar Expands Transit Ads in Sacramento
Lamar Advertising Company Expands Transit Advertising Coverage in Sacramento on Regional Transit Light Rail Trains Lamar launches first light rail advertising program in Sacramento since 1997 Sacramento, CA – February 28, 2017 – Local, regional and national brands will have more transit advertising opportunities to reach consumers in Sacramento this year, thanks to the […]
Pittsburgh sues to remove Mt Washington Sign.
Triblive reports that the city of Pittsburgh has sued Lamar Advertising seeking immediate removal of the large poster atop Mount Washington. The city contends Lamar installed the 32 by 225 foot sign without approval. Last year the city issued a notice of violation. The city’s Zoning Board of Adjustment denied […]























