We’d like to quote from the opening remarks of Francois de Gaspé Beaubien, Chairman of Zoom Media and Chairman of the Board of the DPAA at this week’s DPAA summit. “If you own a roadside billboard, and you want to maximize your ROI, I would sell those assets and re-deploy […]
Author: billboardinsider
Company of the Day: Encore Outdoor
Company:Encore Outdoor Markets: Pennsylvania, New Jersey Headquarters: PO Box 494, Hawley, PA 18428 Phone: (570) 493-2346 Email: info@encoreoutdoorllc.com Encore Outdoor was founded in 2012 and has an out of home plant of approximately 56 faces including 9 digital faces in Northeast Pennsylvania and Northwest New Jersey. Glenn Khoury is General Manager […]
Andy McDonald on Clean Zones and Why they Matter for your OOH Company
The OAAA recently issued a legal report discussiong clean zones. Billboard Insider talked with OAAA SVP-Government Affairs, Andy McDonald to learn more. Andy, what are clean zones and why do they matter to an out of home company? Clean zones are buffer areas established by host cities, in coordination with […]
Clear Channel Outdoor Runs Blood Cancer United Ads
New York, NY – Clear Channel Outdoor (NYSE: CCO) today announced it has partnered with Blood Cancer United – formerly The Leukemia & Lymphoma Society, the largest global nonprofit focused on serving blood cancer patients – to activate a new Out-of-Home (OOH) campaign following the recent unveiling of the […]
Link Media President Scott Lafoy Reflects on 40 Years in Out of Home
Billboard Insider interviewed Link Media Outdoor President and CEO Scott LaFoy, who justed celebrated 40 years in the out of home industry. What’s the biggest out of home industry change which you’ve seen in the past 40 years? No doubt the biggest change was digital. Going from static single message […]
Sullivan Joins NPRP
Los Angeles, CA — NPRP Media, a boutique & award winning out-of-home (OOH) agency known for delivering meaningful cultural connections to brands through strategic, creative, and high-impact media, today announced the appointment of Andrew Sullivan as Senior Vice President, Partnerships. In this new role, Sullivan will lead NPRP’s brand and […]
Company of the Day: Eagle Outdoor
Company: Eagle Outdoor Advertising Headquarters: 1447 N 175 E, Warsaw, IN 46582 Market: Northern Indiana Phone: 800-867-4467 Dan Walcott the founder of Eagle Outdoor started painting billboards at the age of fifteen. He literally “learned the ropes” by apprenticing for Lockridge Outdoor who hand painted billboards on site, hanging from a swing stage for […]
Beware of OOH Impersonation Scams
Billboard Insider is running a series on protecting your company from out of home fraud. We’ve talked about check fraud and pig butchering. Today we’ll discuss impersonation scams. Impersonation scams have been around for a while. Scammers mine a company website or linked in and use the info to pretend […]
Registration Opens for 2026 OOH Media Conference
WASHINGTON, D.C. – October 14, 2025 – The Out of Home Advertising Association of America (OAAA) today announced that registration is officially open for the 2026 OOH Media Conference, the largest gathering of the out of home (OOH) advertising industry, taking place May 11–13, 2026, in Dallas, Texas. This […]
Keep your OOH Company Safe-Don’t Respond To Anonymous Texts
Billboard Insider is running a series on how to protect your out of home company from financial fraud. Last week Billboard Insider talked about check fraud. Today we’ll talk about the importance of not responding to anonymous texts. Pig Butchering Billboard Insider gets several of these texts per week. An […]























