AMA Raised Questions About Outdoor Lighting . . .Here are the Answers By Bill Ripp, Chairman of the OAAA Digital Billboard Committee. At Lamar Advertising Company Ripp is vice president of digital development Six months ago, the American Medical Association (AMA) generated headlines by issuing health warnings about outdoor lighting, […]
By Nancy Fletcher, OAAA President and CEO. Out of home (OOH) advertising “has the ability to really drive clever copy home that other media can’t always do as well.” This well-spoken premise – offered by the chief marketing officer of Spotify – supports my bullish predictions for the New Year. […]
Dave Daucanski has 15 years experience in out of home advertising sales and sales management most recently at with Clear Channel Outdoor in Dallas and Florida and prior to that at All over Media and Lamar. Insider talked with Daucanski about how out of home sales is changing. You can […]
Tom Carroll, Outfront’s Regional VP- Midwest is leaving after a long and accomplished career. Outfront has posted a job opening for Regional VP – Midwest. Tom Carroll spent nearly 40 years in the out of home business. beginning with Eller in Grand Rapids in 1977. He moved to Detroit in 1986 […]
Access WDUN reports that Hall County Georgia and Gainesville Georgia are considering amended billboard regulations. Key provisions include: Update illumination standards. A provision which requires 3 square feet of existing billboard area to be removed for every square foot of space which is converted to a digital billboard. No […]
If you want to keep up with the latest billboard designs you should follow the Daily Billboard Blog. Daily Billboard Blog is written by Jason Morgan to shine a spotlight on the outdoor ad creatives that catch his eye on his travels around Los Angeles. With over 7,000 monthly visitors, 825 Facebook followers […]
By Daktronics OOH Advertising This Wednesday, December 14, we will stream the second episode in our webinar series, “Work Smarter with Daktronics.” Have you heard about this webinar? It is a six-part series that shares our industry experience with billboard owners and operators about the ins and outs of […]
Company: Wagner Outdoor Advertising Markets: Pennsylvania Headquarters: 985 Towne Square Drive, Suite 200, Greensburg, PA 15601. Phone: 724-838-0260 101 Email: bonnie@revest.properties Wagner Outdoor Advertising is a privately held company which operates a billboard company with 30 faces in Pennsylvania. Wagner Outdoor Advertising is affiliated with Revest Properties, Northpointe Development Group, LLC. and […]
Insider will release the 2017 out of home website rankings next month. Here are three out of home website design flaws Insider has noticed while compiling the rankings. No staff pictures or names. Only 19% of the out of home websites in Insider’s database contain staff names and pictures. Why […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
