Access WDUN reports that Hall County Georgia and Gainesville Georgia are considering amended billboard regulations. Key provisions include: Update illumination standards. A provision which requires 3 square feet of existing billboard area to be removed for every square foot of space which is converted to a digital billboard. No […]
Author: billboardinsider
Jason Morgan on LA’s Best Billboards
If you want to keep up with the latest billboard designs you should follow the Daily Billboard Blog. Daily Billboard Blog is written by Jason Morgan to shine a spotlight on the outdoor ad creatives that catch his eye on his travels around Los Angeles. With over 7,000 monthly visitors, 825 Facebook followers […]
Daktronics Seminar on Digital Content Dec 14
By Daktronics OOH Advertising This Wednesday, December 14, we will stream the second episode in our webinar series, “Work Smarter with Daktronics.” Have you heard about this webinar? It is a six-part series that shares our industry experience with billboard owners and operators about the ins and outs of […]
Company of the Day: Wagner Outdoor
Company: Wagner Outdoor Advertising Markets: Pennsylvania Headquarters: 985 Towne Square Drive, Suite 200, Greensburg, PA 15601. Phone: 724-838-0260 101 Email: bonnie@revest.properties Wagner Outdoor Advertising is a privately held company which operates a billboard company with 30 faces in Pennsylvania. Wagner Outdoor Advertising is affiliated with Revest Properties, Northpointe Development Group, LLC. and […]
Three Out of Home Website Design Flaws
Insider will release the 2017 out of home website rankings next month. Here are three out of home website design flaws Insider has noticed while compiling the rankings. No staff pictures or names. Only 19% of the out of home websites in Insider’s database contain staff names and pictures. Why […]
Rate This Board By Owen Design
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Design Tips From Canyon Outdoor
Canyon Outdoor’s website uses real life billboards to illustrate effective outdoor design. Paid Ad
Mount Pleasant Residents Oppose Digital Billboard
“I don’t think there’s one respectable argument besides a little bit of snobbery.” Property owner Russ Holiday, quoted in the Post and Courier on arguments against his request to permit a digital billboard on his property. The Post and Courier reports that residents are opposing Adams Outdoor’s request for a […]
Messimer-Henley on Out of Home Cold Calling
By Andrea Messimer Henley What’s Wrong About Cold Calling: 30 cold calls in a day is unrealistic. No one wants to do that and it’s unproductive. Let’s be honest. You might get lucky, but it’s not fun. There is no plan most of the time It’s a check in the […]
What the Feds Say About Digital Billboards Safety Research
The Federal Highway Administration (FHWA) conducted research on digital billboards; it was released in late 2013. Recently a sister agency within US-DOT – the National Highway Traffic Safety Administration (NHTSA) – explained this important research in clear terms. In this article, Ken Klein, Executive Vice President of OAAA provides background […]