Company: AdTrans Markets: Nationwide Address: Parrish, FL Email: cahill@adtransinc.com Phone: 941-266-2290 Adtrans is a family owned nationwide mobile billboard company. Established in 1985 and still currently operating a fleet of both Vinyl and LED Mobile Billboards. How did AdTrans get into the out of home business? Adtrans started in 1985 […]
Author: billboardinsider
Gephart On Selling OOH Versus Direct Mail
Direct mail has two distinct categories: An advertisers’ current customer base/list “Prospecting” direct mail; targeting people that don’t have a nexus with the advertiser. This column will cover selling against “prospecting “direct mail. Based on ad results, this should be the very easiest to sell against. The average response rate […]
OUTFRONT Partners With Farmlink To Fight Hunger
NEW YORK, NY – June 28, 2021 – OUTFRONT Media Inc. (NYSE:OUT) is pleased to announce a partnership with The Farmlink Project, whose organization’s mission is to eliminate food insecurity. Formed at the start of the pandemic in 2020, the organization connects unused produce from farms to food banks across […]
Billboard Insider’s 2021 List of the Top 20 US Bulletin and Poster Companies, Ranked By Faces
Here is Billboard Insiders’ 2021 list of the top 20 US out of home companies ranked by bulletin and poster faces. We’ve updated the list through July 6, 2021. On Thursday we will publish a list of 427 US out of home companies ranked by bulletin and poster faces. Four […]
Southern Billboards Sells Southeast US Assets
Southern Billboards has sold it’s out of home assets in the Southeast US. Insider talked to out of home investment banker Gabe Oliverio who represented Southern about the transaction. Did Southern Billboards sell all or a portion of their assets? Southern sold all of their owned assets in the southeast. […]
Rate This Ad, By Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Adams Outdoor
Company: Adams Outdoor Advertising Markets: Illinois, Michigan, North Carolina, Pennsylvania, South Carolina, Virginia, Wisconsin Headquarters: 3801 Capital City Blvd., Lansing MI 48906 Phone: 770-333-0399 Adams Outdoor Advertising (AOA) operates an out of home plant in 7 eastern and midwestern states. Adams was founded by Steve Adams in 1983 and is privately held. […]
West Hollywood’s Embrace of Digital Billboards
Age Advertising President Andy Goodman has 33 years experience siting and developing billboards. Today he talks about West Hollywood’s embrace of digital billboards. 17 new digital billboard faces I really like what’s going on in West Hollywood. I worked in that market with CBS Outdoor when we did a double faced […]
Upgrading Ridesheet Photos
Fotofetch crowd-sources out of home advertising photos. Billboard Insider talked with founder Gary Bamesberger about how the company What’s new. Our company is in hyperdrive, we have a software release out now that’s something akin to Zillow or Airbnb. A map that shows jobs available, but you’re not hiring some […]
OUTFRONT Welcomes Transit Riders Back
NEW YORK, NY – June 24, 2021 – OUTFRONT Media Inc. (NYSE:OUT) reveals new campaign titled ‘Live, Play, Eat, See NYC’ to excite and welcome back locals, commuters, tourists, and more as subway ridership increases to over 2.4 million trips per average weekday. With warmer weather, restrictions easing, decreases in […]
























