NEW YORK–(BUSINESS WIRE)–The Look Company, creators of large-scale visual branding for retail, sport and event environments, has completed the acquisition of OAI + Rainier, a full-service visual branding and manufacturing company. The acquisition includes nearly all assets created by the 2022 merger of OAI and Rainier Industries, including two US-based […]
Author: billboardinsider
Company of the Day: Dangerfield Outdoor
Company: Dangerfield Outdoor Markets: Georgia Headquarters: 245 University Avenue SW, Atlanta, GA 30315 Phone: 404-418-8417 Dangerfield Outdoor operates a billboard plant with 5 static faces and 1 digital face in Atlanta, Georgia. Two of the faces are 20 by 60, 2 of the faces are 19 by 48 and two of the faces are […]
Billboard Insider’s Updated List of 91 Out of Home Advertising Contractors
Here is Billboard Insider’s updated list of 91 out of home advertising contractors and service firms. We will be republish the list tomorrow with fabricators added. We’ve listed the contractors by the states that they service. If you wish to be added to the list contact davewestburg@billboardinsider.com. Name States Serviced […]
Don’t Believe Everything Your AI bot Tells You
AI isn’t perfect and is prone to hallucinations. Look at this doozy served up yesterday by the AI fintech bot AInvest…. A clear hallucination. Sources at Clear Channel tell Billboard Insider that this is a fiction. David Moezidistot has never been Clear Channel Outdoor’s CFO. David Moezidistot has never […]
Company of the Day: CRH Outdoor
Company: CRH Outdoor Address: Gainesville, Georgia Email: sales@crhoutdoor.com Phone: 770-540-4740 Markets: Georgia CRH outdoor operates a billboard plant with 12 faces including 2 digital billboards faces in Georgia. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. […]
Cracker Barrel Rents 1,300 Billboards a Year
Most of you have Cracker Barrel as an out of home customer. Here’s what you need to know about Cracker Barrel and billboards. Most of the company’s signs are static and directional. Some also feature dining specials. Cracker Barrel rents 1,300 billboards a year or an average of approximately […]
Jason Duff on How to Scale an Out of Home Company
Insider is running a series of interviews with Comstor Outdoor Founder and CEO Jason Duff. Comstor operates a 500 face out of home plant in Ohio and Indiana. Jason has previously talked about getting started in out of home and developing signs. Today he talks about how to scale […]
Rate this ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
US Out of Home Revenues Outperform Inflation but Trail GDP
Yesterday’s OAAA US out of home revenue release contained another quarter of good and bad news for the US out of home industry. The good news is US out of home revenues grew by 3% in the second quarter of 2025, slightly in excess of the 2.4% inflation rate for […]
State of Florida Repeals Sales Tax on Commercial Real Property Rentals
In the State of Florida, effective October 1, 2025, the state sales tax imposed on rent or license fees for the use of real property (commercial rentals) under section 212.031, Florida Statutes (F.S.), is repealed. This means no state sales tax or discretionary sales surtax applies to rent or license […]