Author: billboardinsider

The IBO Show in 5 Quotes

Here’s a summary of day one of the IBOUSA fall show in 5 quotes. Chris Cowlbeck on the IBO’s growth The idea is ranchers helping ranchers.  Someone’s barn burns down and we help them fix it.  That’s what the IBOUSA is about….We’re growing and we’re going to continue to grow.  […]

Kevin Gleason on the Searchlight/BCI Investment

Billboard Insider asked Adams Outdoor President and CEO Kevin Gleason to comment on the equity investment by Searchlight Capital Partners “(Searchlight”) and British Columbia Investment Management Corp (“BCI”) in Adams Outdoor Advertising (“AOA”).  Gleason said this: Stephen Adams and the leadership team at Adams Outdoor Advertising are interested in leveraging […]

Geopath Names Dylan Mabin EVP Operations and Acting President

New York, NY (September 22, 2021) – Geopath, the not-for-profit organization that provides the industry-standard audience metrics for out-of-home (OOH) advertising, today announced the promotion of Dylan Mabin to Executive Vice President of Operations and Acting President at Geopath, effective immediately following a unanimous vote from the Geopath Board of […]

What you need to know about non-conforming signs

Knowing the difference between a conforming and non-conforming billboard will keep you out of trouble with regulators.  Here’s a short course on conforming and non-conforming out of home advertising signs. What’s a conforming sign? A conforming out of home advertising sign is lawfully erected and in compliance with federal, state […]

Broadsign Rolls Out New Digital Marketing Platform for Retailers

MONTREAL, SEPTEMBER 21, 2021 — Broadsign, developer of the leading out-of-home (OOH) marketing platform, today announced a joint effort with visual solutions company Gable; managed network services, cybersecurity, and digital signage solutions provider SageNet; and digital signage hardware developer Seneca (an Arrow Electronics company) to provide an end-to-end in-store digital […]

Company of the Day: Blue Outdoor

Company: Blue Outdoor Headquarters: 419 Park Ave. So., Suite 605,  New York, NY 10016 Markets:  Nationwide. Phone: 212.759.0200 Email: sales@blueoutdoor.com Blue Outdoor operates an indoor and outdoor out of home plant primarily in shopping malls and lifestyle centers.  the firm has 41,732 ad faces in 231 retail locations in 40 states.  The company was […]

Fulcrum Capital Invests in Creative Outdoor Advertising

Canadian’s love out of home.  Yesterday British Columbia Investment Management Corp partnered with Searchlight Capital to invest in Adams Outdoor.  Earlier this month the Canadian Equity Fund Fulcrum Capital Partners invested in street furniture company Creative Outdoor Advertising. Fulcrum Capital Partners Principal James Morrison tells Billboard Insider: “We were impressed […]

Where Is Signbird This Month?

This month, SignBird has been in Tennessee! Our friends at Allison Outdoor Advertising hired SignBird to visit their Johnson City, TN market. We visited 16 digital units in the market taking to time to highlight key selling points with cameras in hand and aerial drones in the sky. Within 30 […]

Billboard Insider Co-Publisher Dave Westburg at IBOUSA Conference

Billboard Insider Co-publisher Dave Westburg will attend the IBOUSA conference Wednesday-Friday this week and moderate a panel on Out of Home Mergers and Acquisitions on Thursday from 11:05 to 11:45 AM. Please introduce yourself to Dave at the show and let him know if you have news or if you’d […]

Hivestack and Clear Channel Outdoor Form Programmatic Partnership

New York, New York, Montreal, Canada – September 20, 2021 –  Hivestack, the leading global programmatic digital out of home (DOOH) ad tech company today announced a partnership with Clear Channel Outdoor Americas (CCOA), the U.S. based business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO): one of the world’s […]