Author: billboardinsider

Jim Poage on Ladder Safety

By Jim Poage, Director of Safety, Formetco Operations employees, sign erectors, service technicians, and anyone else that works on creating installing, maintaining, or servicing outdoor advertising structures use a variety of ladders during their normal workday.  These can be portable extension ladders, portable A-Frame ladders, special duty hook ladders, and […]

SignBird Acquires Starting Gate Marketing

SignBird is excited to announce the strategic acquisition of Starting Gate Marketing‘s established book of out-of-home website clients. “When we started initial conversations with SGM, it became clear that their commitment and relationships with clients were a top priority. The SignBird team and I are honored to continue these relationships […]

Support Ukraine With This Copy

OAAA and OUTFRONT have developed a simple display which you can use to demonstrate your support of Ukraine.  You can access the United We Stand with Ukraine creative here.   [wpforms id=”9787″] Paid Advertisement  

Sean Reilly: Tailwinds are as strong as I’ve ever seen.

“Tailwinds are as strong as I’ve ever seen” was how Sean Reilly opened Lamar Advertising’s 4Q 21 earnings release and conference call.  Here are the highlights. Revenues increased by 15% to $495 million.  Reilly projects first quarter 2o22 revenue growth to be in the mid-teens and full year 2022 revenue […]

OOH Better Value Than Most Other Media Channels

WASHINGTON D.C. & NEW YORK, N.Y. (February 25, 2022) – The Out of Home Advertising Association of America (OAAA), the national trade association for the entire OOH and digital OOH media ecosystem, has partnered with Solomon Partners, a leading financial advisory firm, to release findings from the Solomon Partners’ 2022 […]

Blip Billboards Drives Sales for Utah Restaurant Chain

Mr. Charlie’s Chicken Fingers, a local Utah restaurant owned by Paul Willey that serves southern comfort food and fried chicken, started in 2019. It quickly gained acclaim with locals, being voted first place as Utah’s Best New Chicken Item and second place as Best New Restaurant in City Weekly’s Best […]

Company of the Day: Granite State Media

Company: Granite State Media Markets: Connecticut Address: East Brooklyn, Connecticut Phone: 860-377-1430 Granite State Media operates a billboard plant in Connecticut.  The plant consist primarily of wood structures with poster panels. [wpforms id=”9787″] Paid Advertisement  

Clear Channel Outdoor Revenue Up 37% in 4Q 2021

The Scott Wells era at Clear Channel Outdoor got off to a good start.  Here are the highlights of the earnings release, earnings presentation and conference call. Revenue grew 37% to $743 million.  US revenues were up 44%.  European revenues were up 30%.  Other revenues up 44%.  Here’s a breakout […]

Company of the Day: Gotcha Covered Media

Company:  Gotcha Covered Media Markets:  Washington Headquarters: PO Box 1488, Gig Harbor, WA  98335 Phone: 866-355-6267 Gotcha Covered Media operates a billboard plant with 21 faces in Western Washington in the following communities: Everett Fife Gig Harbor Port Orchard Belfair Kelso Kalama Most of the company’s faces are 10′ by 20′ due to […]