Adams Outdoor has hired Matt Seifert as Regional Marketing Manager in Bethlehem Pennsylvania. Matt is an experienced hire with several years of marketing and sales experience in the outdoor advertising industry. Upon graduating from Penn State University in 2016 with degrees in communication and journalism, Matt began his career as an […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Idon Media Markets: Nationwide Email: info@idonmedia.com Phone: 732-200-1288 Idon Media is the California subsidiary of Digital Outdoor Advertising. The company was founded in 2012 by Christine Lanziano and Larry Clark and operates digital billboards nationwide. the company uses state of the art Media Resources Vision-IQ billboards. In January 2022 […]
The Independent Billboard Operators USA (“IBOUSA”) will have a telepathy and mind-bending skills panel at the Spring 2022 conference May 4-6 in Kansas City, MO. “Our members biggest frustration is dealing with uncooperative municipal staffers,” says IBO General Manager Chris Cowlbeck. “We want to give members the tools to succeed […]
Blipper Law, allegedly the first kid-run law firm, has launched their business with thousands of digital billboards across the United States. With photos of business-suited children and headlines like “Grounded by your parents?” and “Is your sibling a doo doo head?,” the billboards have received more than a few double-takes. […]
Company: Houck Transit Advertising Markets: United States Address: 1025 Tomlyn Avenue, Suite 100, Shoreview, MN 55126 Phone: 800-777-7290 Email: info@houckads.com Advertising operates transit advertising programs with over 40 public transit systems in the Midwest and eastern United States. The company was started in 1919 by Leo Houck and is now owned and operated by his great […]
On this week’s Billboard Insider podcast Dave Westburg interviewed SignBird founder John James and Formetco Digital Billboard Sales Manager Britt McConnell about how to effectively market digital signs. John, what’s in a good sign photo? The common denominator that everybody can agree on is that…there should be traffic in every […]
By Norm Chait, Sr. Director, OOH Practice Lead, Quotient Digital advertising receives a lot of attention for its ability to target specific consumers with personalized messages. But did you know that digital out-of-home (DOOH) is part of that and can deliver compelling results? Brands now have access to technology that […]
Last week Herring Outdoor founder Mark Herring told Billboard Insider he’s upgrading his plant to high efficiency light fixtures: In cap ex, we have continued to upgrade our light fixtures to Holophane LED fixtures. We tried other brands but Holophane/PanelVue HID’s won in the end. Also, upgrading our safety features […]
This week we asked our readers if they are back in the office. Here are the results. Only 7% of our readers are still working remotely full-time. 61% are back in the office full-time. Another 33% are sometimes in the office and sometimes at home. [wpforms id=”9787″] Paid Advertisement
