Moorgate Capital Partners has analyzed out of home leverage and cost of debt trends thru September 2023. Some chart’s in Moorgate’s report caught Billboard Insider’s eye. Weighted average debt costs have increased at the public out of home companies over the past two years although the rise has slowed during […]
Know your opposition. Here’s Scenic America’s budget for fiscal 2019-2023. We took the numbers from Scenic America’s recent form 990. Revenues increased 7% to $1.3 million in 2022. Expenses increased by 9% to $1.3 for 2022. Scenic has 8 staff members. Cash balances have declined over the past two years […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
GRAND RAPIDS, MICH — Michigan-based advertising and design agency, Extra Credit Projects (ECP), has been named a winner in the international 2023 Communication Arts Advertising Annual. Winning entries are showcased in the November/December issue of the magazine, which is distributed to 25,000 subscribers worldwide. Other top agencies featured include Rethink, […]
Company: GCG Media Services Markets: Nationwide Address: New York Email: matt@gcgmediaservices.com Phone: 914-815-0227 GCG Media provides project management and media buying services to out of home advertising companies. GCG was formed inm 2009.; The company supervises the engineering, installation and operations of digital billboards and has been involved in several […]
Clear Channel Outdoor CEO Scott Wells appeared at the Wells Fargo TMT Summit this week. A selection of his comments. Clear Channel’s San Francisco market is showing signs of life The end of summer was not particularly robust but people are spending now. I think that the completion of the […]
Baton Rouge, LA – November 30, 2023 – Lamar Advertising Company (Nasdaq: LAMR) today announced the company’s airport advertising team has been awarded a 7-year contract to manage all airport advertising at St. Louis Lambert International Airport, the third largest medium-hub airport in the U.S. Lamar will completely overhaul existing […]
Company: Franklin Outdoor Advertising Headquarters: 20092 Edison Circle East • Clearwater, MN 55320 Markets: Minnesota, Wisconsin Phone: 320.558.3000 Email: mail@franklinoutdoor.com Franklin Outdoor is a family-owned business started in 1978 by Jim Franklin and now owned by his son Keith Franklin. The third generation, Dan Franklin, is active in the business today. The company operates a […]
Clear Channel Outdoor CFO Brian Coleman and Clear Channel Outdoor Americas CFO David Sailer appeared at the Bank of America Leveraged Securities Finance Conference this week. Some of their remarks: Clear Channel Outdoor Americas CFO David Sailer on Clear Channel Outdoor’s US business I’d say the first priority is to […]
The adage “change is the only constant” has never been truer for the outdoor advertising industry than it is today. With traditional sales approaches like cold calling becoming relics of the past, our focus has now pivoted to embracing cutting-edge platforms and technologies. In this new era, social media platforms, […]
