Business

Company of the Day: New South Outdoor

Company: New South Outdoor Markets:  Alabama, Tennessee Address:  711 Signal Mountain Rd #203 Chattanooga, TN 37405 Phone:  256-253-1440 Email: info@newsouthoutdoor.com New South Outdoor operates a billboard plant in Alabama and Tennessee. We talked with New South Founder and President Neil Bell. What’s new since we talked a year or two ago? […]

Billboards Over Covid, Other OOH Sectors Lag

US Billboards have completely recovered from covid and then some.  The other US out of home sectors still lag.  Here’s what Billboard Insider found after reviewing the last three years of quarterly US out of home revenues by sector as reported to the OAAA. US billboard revenues are 12% above […]

Company of the Day – Nauman Outdoor

Company: Nauman Outdoor Advertising  Headquarters: 743 S Columbus Street, Lancaster, OH 43130 Market: Central & Southeastern Ohio Phone: 740-654-0084 Nauman Outdoor has been serving communities in Central & Southeastern Ohio for almost 90 years. They have more than 450 advertising faces throughout Central & Southeastern Ohio in a variety of […]

Programmatic OOH Thrives as the Pandemic Recovery Continues

By, Lynda Liu, Marketing Director, Place Exchange Data from the latest Place Exchange Programmatic Trends Report, released in July, demonstrates continued strong growth in the programmatic OOH channel in H1 2022 compared to H2 2021. The report provides a snapshot of the spending patterns within the Place Exchange platform, analyzing […]

Huntington Outdoor Makes Inc 5000

Inc. magazine revealed that Huntington Billboard Company is No. 1,472 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses. “Huntington Billboard Company […]

Company of the Day: Munn Outdoor

Company: Munn Outdoor Advertising Markets: Mississippi Headquarters: 772 Highway 49 N, Hattiesburg, MS Phone: 601-264-7446 Munn Outdoor operates a billboard plant in with 165 faces in the following Mississippi communities: Brooklyn Collins Columbia Hattiesburg Lucedale New Augusta Purvis Prentice Sumrall Wiggins Munn Outdoor was started in 1981.  It is a sister […]

Billboard Insider Classifieds August 20, 2022

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

EMC Outdoor Announces Promotion of Christie Massey to President

Long-standing Out of Home specialist agency EMC Outdoor has promoted industry veteran Christie Massey to the position of President to help lead the agency into the future. Philadelphia, PA. 8/18/2022. EMC Outdoor is pleased to announce the promotion of Christie Massey to the position of President. Massey has been with the […]

Company of the Day: M&S Signs

Company: M&S Signs Markets: Northeastern Michigan Headquarters: East Tawas, MI  48730 Phone: 989-820-6791 or 989-310-0632 M&S Signs is locally owned and operated by Cliff Miller and Don Seymour. Cliff and Don started M&S Signs in 1992 to make affordable advertising available that would reach both the local customer and tourists in Northeastern Michigan. It […]

Billboard Structures 101

Most new billboards are monopoles.  Billboard Insider asked Productivity Fabricators President  Jon Odom to explain the role and importance of each part of a a monopole. Column This is the huge metal tube that holds the sign up in the air.  The heaviest part of the structure.   It is the […]