In September Vita Coco launched a billboard contest to let recent graduates and aspiring designers compete to design a billboard. The winning designer was awarded a job as a junior designer with Vita Coco. The company had some fun with the award while running the award announcement in Times Square. [wpforms […]
Earlier this month, coconut water brand Vita Coco launched a campaign to give recent graduates and aspiring designers an opportunity to complete their empty billboard on Sunset Blvd. in LA. Impressed with the brand’s creative out-of-home campaign, NY-based OOH advertising agency Red Rock Outdoor reached out to Vita Coco to […]
Industry leaders from Vita Coco and Postmates have been named as keynote speakers by Geopath for the 2020 Out of Home Media Conference & Expo this April. Brittany Harshbarger, senior media manager at Vita Coco, will detail the brand’s “Impossible to Hate” campaign, which was included in over 2,100 placements […]
