Tag: trailhead

Trailhead Partners with Christian Aid Ministries

  LAUREL, MISS. — Trailhead Media, the 10th largest out-of-home advertising company in the United States, has announced a significantly expanded partnership with Christian Aid Ministries (CAM) to help amplify the ministry’s proclamation of the Gospel of Jesus Christ across the southeastern United States. Under the new partnership, CAM will […]

Trailhead Partners with Formetco to Install 300th Digital Face

Trailhead Media, a leader in out-of-home advertising, is proud to announce its successful partnership with Formetco, a leading manufacturer of digital display technology, in the completion of its 300th digital advertising face. This significant achievement marks a new milestone for both companies, underscoring their shared commitment to advancing innovation in […]

Company of the Day: Trailhead Media

Company: Trailhead Media Markets:  Alabama, Florida, Georgia, Indiana, Kentucky, Louisiana, Mississippi, North Carolina, South Carolina, Tennessee Address: 401 Central, Laurel, MS. 39440 Phone: 601-651-7800 Trailhead Media is a private company which was formed in 2020.  The company has a billboard plant in 10 eastern and midwestern states.  Trailhead has grown […]

Genlogs Uses Billboard Sensors to Stop Trucking Theft

Genlogs rents space on billboards for privacy-enabled sensors to measure the flow of commercial trucks in the US.  Blake Balch, Genlog’s Chief of Partnerships shares a success story: I wanted to share a really cool story that never would have happened if you did not run that first article that […]

Randy Otto new Trailhead Media President and CEO

Trailhead Media, the private out-of-home company owned by Viking Global Partners, has appointed Randy Otto as President and CEO.  Otto has 46 years of experience in the out-of-home industry rising through the ranks at Pattison Outdoor to become President in 2004.  Otto retired from Pattison in 2019 and joined Trailhead this […]

Billboard Insider Reviews a Hot OOH Acquisitions Market

The Out of Home M&A market is hot. Billboard Insider has compiled a list of fourth quarter 2021 out of home transactions.  If we’ve written about it we have provided a link in the Buyer column. This is not a complete list.  We appreciate the information provided by the M&A […]

Deanna Berry on Who Contributed to Horton Outdoor’s Success

We saw Deanna Berry’s linkedin post on the sale to Trailhead and asked to reprint it.  Deanna credits the employees and vendors who helped McWhorter thrive and grow.   A great read if you are new to the out of home business or are thinking of starting your own out of […]

Cox, Leslie and Spartan to Trailhead Media

Williamson and Associates has announced the closure of three out of home transactions. Cox Media has divested its digital and static assets in Easley, South Carolina to Trailhead Media.  Cox was formed in 2015 by Kerry Cox, an industry veteran who began his career in Out of Home in 1991. […]