Billboard Insider is hearing from billboard fabricators that steel prices may be heading up again. Steel prices are up 42% over the past year. In February 2026 the US Supreme Court struck down broad country-specific tariffs but Trump’s Section 232 50% imported steel tariff was left in place. The 50% […]
Tag: steel prices
What we’ve been hearing…
Some things Billboard Insider has heard over the past few weeks. The World Cup is the gift that just keeps giving for out of home plant owners. Advertising prices have gone crazy in the sign zones around the sporting venues and there is spillover demand elsewhere in the host cities […]
Billboard Structure Costs Levelling?
The the cost of fabricating and installing a billboard has nearly doubled over the past couple years. That means the $40,000 structure that you put up two years ago is going to cost $80,000 today. Billboard Insider talked with some fabricators to get an update on billboard structure costs. Steel […]
Rising Steel Prices Could Mean Higher Costs for OOH Industry.
You may pay more for your next billboard structure. Hot rolled steel prices have doubled over the past six months to a new high of $1,070 per ton, a level not seen since 2008. This chart from a January 18, 2021 Fabricator article says it all. Source: Steel Prices reach […]


















