On this week’s Billboard Insider podcast Dave Westburg interviewed SignBird founder John James and Formetco Digital Billboard Sales Manager Britt McConnell about how to effectively market digital signs. John, what’s in a good sign photo? The common denominator that everybody can agree on is that…there should be traffic in every […]
Tag: SignBird
How To Highlight Your OOH Inventory
SignBird has been serving the industry in many ways and we believe our team can share with you a few tips on how to highlight your inventory! After all, our mission is to market for, and add value to every out-of-home company in the world! A billboard is only as […]
SignBird Acquires Starting Gate Marketing
SignBird is excited to announce the strategic acquisition of Starting Gate Marketing‘s established book of out-of-home website clients. “When we started initial conversations with SGM, it became clear that their commitment and relationships with clients were a top priority. The SignBird team and I are honored to continue these relationships […]
The Importance of Quality Sign Pictures on Your Website
By Noah Bisceglia, Client Relationship Specialist, SignBird As someone new to the out-of-home industry, I’m shocked by the hundreds of outdoor websites I’ve visited in the last three months. Billboards are an entirely visual advertising medium, yet websites are full of bland stock photos and grainy Google Street images; […]
Formetco Partners with SignBird to Offer State of the Art Marketing Resource
January 12, 2022 Duluth, GA – Formetco, an innovative out of home advertising manufacturer for half a century is transforming the industry once again by partnering with SignBird to provide brand new state-of-the-art marketing resources to every billboard customer. SignBird produces breathtaking and eye-catching drone photography and videography, approach footage, […]
The Importance of Showing the Whole Picture
By Javier Ortega, Marketing Coordinator, SignBird When you imagine a picture of a billboard, what do you see? A rectangle with your company’s artwork? Some metal beams holding it up? Maybe some lights if you are imagining it at night? While that is technically an image of a billboard, is […]
Why Tell Them Value When You Can Show Them Value
By John James, Signbird Do you believe your billboard is worthless? After all the time and work put into leasing, permitting, financing, and then finally building one, it’s only natural to see your investment as anything less than amazing, right? Now the job is to convince others that your billboard […]
Where is SignBird This Month?
By John James, Founder, SignBird This month, SignBird has visited several states including New Mexico, Texas, Alabama, Tennessee, North Dakota, and Oklahoma, to name a few. The SignBird team visited all billboard faces and produced both approach and aerial drone photos along with producing and editing video proposals. We call this […]
Where Is SignBird This Month?
This month, SignBird has been in North Carolina! Our friends at Riley Outdoor & Patriot Outdoor hired the team tp visit their markets. That would be 11 different counties in the Tar Heel State. Within 30 days the SignBird team visited all billboard faces and produced approach and aerial […]
Signbird Assists RiseUp Outdoor with Billboard Video Proposals
This month SignBird’s in Georgia! Our friends at RiseUp Outdoor asked us to visit their digital locations in the Atlanta DMA near Lake Lanier. RiseUp Outdoor will be using these Billboard Video Proposals produced by SignBird to pitch new advertisers sparking interest and excitement about their digital locations. In the […]





















