NEW YORK, March 25, 2020 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) today announced business and financial updates in response to the novel coronavirus (COVID-19) pandemic. To protect our business, clients, and stakeholders in these extraordinary and unprecedented times, we are undertaking many financial and operational actions. As of today, […]
Tag: outfront
Shoutouts to OUTFRONT, Adam Owen, Gordon Outdoor and Kre8Media
Shoutouts to the following OOH companies for taking positive steps to fight coronavirus. OUTFRONT Media for launching a digital out of home campaign simply thanking those who are the heroes during this crazy time. OUTFRONT’s Courtney Richards says, “While we’re all trying to navigate our new normal (for now!), it’s […]
Digital Billboards a quick and responsive medium for informing people about coronavirus.
Digital billboards and automated buying allow people to respond quickly with messaging based on current events. We’ve seen this used in the presidential race and we’re seeing it used to fight coronavirus. Last week twitter founder and Adquick investor Alex Ohanian used Adquick to execute a buy on a trio […]
Sean Reilly on taking share from TV and adding more digital billboards
Lamar CEO Sean Reilly was entertaining as ever at Wednesday’s Morgan Stanley Tech, Media and Telecom Conference. Some of the highlights. On taking share from local TV and radio I think it’s the next shoe to drop. I’ve seen it in what has happened to print…Our fastest growing and largest […]
Coronavirus and Out of Home: What’s the Chatter
Here’s the chatter about Coronavirus and out of home. The GO2020 Out of Home Media Conference and Expo: Group M’s Brian Wieser quoted in Axios: Outdoor advertising “may be worse off with lower levels of foot traffic in many places.” William Eccleshare, Clear Channel Outdoor Global CEO on last week’s […]
The Top 20 US Bulletin/Poster Companies Ranked by Faces
Insider has compiled a list of the top 20 US out of home companies ranked by bulletin and poster faces. Three caveats: (1) We left indoor, place-based, transit and airports off the list. That’s for a future post. (2) A face is a face is a face (no premium for […]
Insider’s Light-Hearted Guide to the Lamar, OUTFRONT and Clear Channel Codes of Conduct
Because it’s Friday, here’s Insider’s light-hearted guide to the Lamar, OUTFRONT and Clear Channel Outdoor codes of business ethics and conduct. You can find links to each code of conduct at the end of this article. No, we didn’t make the quotes up. The we are not WeWork clause (OUTFRONT) […]
Outfront Runs Social Media Valentines Day Campaign
NEW YORK, February, 13 2020 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT), one of the nation’s largest out of home advertisers, announced today that it has developed a new Instagram filter for its Share Love campaign that will run from Feb. 13-14. The activation brings the tradition of sending […]
Lamar & Outfront: REIT Tax Myths
Insider is always looking for articles that help us to better understand unique aspects of the OOH industry. Most of us are familiar with a REIT (Real Estate Investment Trusts) since Lamar and Outfront use that structure. However, understanding REITs and why they make sense for an outdoor company can […]
Steve McNeely: The future has never been brighter.
Today’s podcast guest Steve McNeely has 30 years experience investing in out of home companies. Steve talks about his newest out of home investment, what he thinks of the public out of home companies and private equity’s biggest issue with out of home. Last July you assisted Blackbird Media […]