Billboard Insider reader Lou Heller of Momentum Properties called our attention to an out of home takeover of the Randy’s Donuts sign in Los Angeles. Randy’s has iconic donut signs on top of two California stores. An article describing a Randy’s donut sign on top of the company’s Costa Mesa […]
Lou Heller of Momentum Properties spotted this innovative billboard at La Cienega Blvd and Fairfax Avenue in Los Angeles last week. It makes use of a the sun during the day and a light during the night to create a shadow message promoting the Invisible Man movie. Turns out this […]
Earlier this week Insider wrote about how to keep pigeons off billboards. Lou Heller of Momentum Properties uses Bird-B-Gone’s Bird Gel: I have had success using Bird-B-Gone’s “Bird Gel”– a sticky, transparent caulk applied to surface. First application was about four months ago and, so far, seems to be deterring […]
