Tag: linkNYC

LinkNYC to Receive $20 Million Upgrade

NEW YORK, NY— Today, LinkNYC announced a $20 million state-of-the-art upgrade program for its groundbreaking digital OOH advertising network. The effort enhances LinkNYC’s ability to serve millions of New Yorkers with free Wi-Fi, content, and advertising as the program enters its ninth year. The initiative introduces striking upgrades to enhance […]

Esther Raphael on Personalizing Out of Home Content and Ads

Yesterday, Intersection CMO Esther Raphael talked about how Intersection uses content to complement advertising in New York City.  Today, she talks about the importance of personalizing ads and content to provide relevant info to consumers. You experienced out of home personalization on a recent trip to Las Vegas? My husband […]

New and Noted – March 10, 2020

Scott Bell gives some lessons on starting a billboard company in a profile in Auburn’s Harbert College of Business.  Scott and Neil Bell started, ran and sold Bell Media’s billboard business in Georgia.  Scott now runs Bell Media, a web design, marketing and hosting company.  Neil Bell went on to […]