“We are seeing a nice acceleration in our topline growth.” That’s how CEO Sean Reilly summarized the company’s first quarter Here are the highlights of the earnings release and earnings call. Revenue increased 4.2% to $361 million for the first quarter of 2018 due to the impact of acquisitions. Organic […]
Tag: lamar
Lamar sells Puerto Rico billboards to bMedia
bMedia has acquired Lamar Advertising’s 180 billboards in Puerto Rico. bMedia is a Puerto Rico out of home advertising company which was formed in 2008. bMedia is run by Juanchi Casillas and Hertor Horta and financially backed by Seaport Capital. Seaport made an equity investment in bMedia in August 2014 […]
Lamar to Allocate Billboard Space for Earth Week in Support of “360 for The Planet” Campaign
Lamar Advertising Company is donating digital billboard space in support of “#360fortheplanet,” a PSA campaign spearheaded by 1% For The Planet that will encourage businesses and individuals to take greater responsibility for the planet. 1% For the Planet is a global organization comprised of businesses, nonprofits and individuals working together for a […]
Who makes what at Lamar
Lamar filed a proxy statement with details on the board of directors and executive salaries. Insider’s observations: Lamar’s independent board nominees include 3 family members and 4 outside execs with experience in fields critical to the company. Insiders – Kevin Reilly, Anna Reilly, Wendell Reilly. Media – Steven Mumblow, Owner of […]
County Looking at Billboards As Revenue Source
Thirteen Luzerne County, PA owned parcels have been picked as possible sites for new billboards to generate revenue, according to a listing up for discussion at an upcoming county council real estate committee meeting. The Times Leader is reporting that the idea originally came from the county’s financial consultant who […]
View From The Top: Tommy Teepell
Billboard Insider is running a monthly series called View From The Top where we interview senior executives about issues facing their companies and the out of home advertising industry. Today we interview Lamar’s Chief Marketing Officer Tommy Teepell. Teepell graduated from Louisiana State University with a BS degree in accounting, […]
3 Tips on Billboard Nameplates
Kenny Robison has a Seeking Alpha post which says Lamar is undervalued by 30%. We’ll review Robinson’s financial analysis next week. This sentence in Robinson’s article caught Insider’s eye: “The company (without distracting from the client’s advertisement) strategically places its logo center stage at the base of each and every […]
Epic Outdoor Has A Settlement in Rapid City
Insider has followed Epic Outdoors’ lawsuits and negotiations over sign regulation in Rapid City South Dakota. Those disputes have been ongoing since 2005 but started in earnest in 2012 when Epic Outdoor filed suit against the City based on a revised sign ordinance which was adopted in 2011. Epic thought the […]
Political Sales Opportunities for OOH
Courtesy of the OAAA With political ad spend in this year’s midterm elections projected to reach historic highs, there’s more potential for OOH than ever before. Borrell Associates projects political ad spend to reach $8.5 in 2018. This expanded OOH opportunity is driven by these main factors: The vast majority […]
Who Buys Clear Channel Outdoor?
Some people tell Insider that Clear Channel Outdoor will be put up for sale and JCDecaux will have the inside track. Insider doubts Clear Channel Outdoor will go to a single buyer. It’s too big. Look at the analysis below. Insider assumes a sale of Clear Channel Outdoor Americas (North and […]