Amortization refers to the practice of forcing a billboard company to remove a billboard after an arbitrary period of time without compensation for the loss. Amortization has reared its ugly head in Wenatchee, Washington. In November the city of Wenatchee sent a letter to the city’s out of home companies […]
Yesterday, Insider had an article on Lamar Advertising’s announcement of a proposed private placement offering of approximately $1.0 billion of one or more series of senior notes. An additionally filed SEC disclosure provides more detail related to Lamar’s presentation to potential lenders, which expands on their notice from yesterday. The […]
Seeking Alpha has run two pieces on billboard stocks this week. Outfront: A Long Term Investment Opportunity ran Monday . The financial analysis is shallow and simplistic but one sentence on OUTFRONT’s success at cross-selling transit and bulletins caught Insider’s eye: “According to the figures provided by Outfront Media, 86 […]
Lamar Airports overhauled the advertising signage in San Antonio International Airport with bigger and brighter NanoLumens LED displays that should give advertisers higher visibility and the airport a more modern image. ATLANTA, GA – January, 7th, 2020 – NanoLumens, the award-winning creators of LED visualization solutions in any size, shape or curvature, today […]
Billboard Insider reviewed 510 out of home websites to compile the 2020 Out of Home Website Rankings. We’ll publish the entire list tomorrow. Here are the top 37 out of home websites: the first, second and third place winners. Insider used a 20 point scale to rank websites. One point […]
What can we say about out of home stocks? The last quarter belonged to Clear Channel Outdoor. The last year belonged to OUTFRONT. The last five years belonged to Lamar. Here’s the data. Last quarter (3 months ended December 31, 2019) Clear Channel Outdoor up 15%. Lamar up 10%. The […]
Someone asked Insider why there are still trivisions in a digital world. The answer is simple. Regulations. Yesterday, Insider passed a pair of Lamar trivisions along the West Seattle Freeway. The signs sit next to a busy freeway. Why aren’t they digital? Because Seattle prohibits digital billboards. Digital billboards on […]
Last week Standard Outdoor, a subsidiary of Standard Diversified, purchased the remaining Fairway Outdoor assets. Looks to Insider like Standard Outdoor itself is for sale. This paragraph is tucked into a November 18, 2019 Standard Diversified press release announcing a merger and reorganization. Emphasis ours. Prior to the consummation of […]
Insider sees lots of out of home websites with no staff pictures or contact names. It is intimidating and confusing to call an out of home company without knowing who to speak to. A picture and name and email will make it easier for clients, prospects or landowners to find […]
Today’s podcast guests – Paul Wright and Carson Frost – talk about out of home values, who’s buying what, how to conduct a smooth sale and trends to look for during 2020. Paul is the founder of SignValue.com and the Co-author of Billboard Appraisal: The Valuation of Off Premise […]
