GRAND RAPIDS, MICH — The new advertising campaign for Gerald R. Ford International Airport (GFIA) encourages safe travels this season in West Michigan. The 2021 “Fly Safe. Fly Ford.” initiative, and marketing efforts were developed by advertising and design agency, Extra Credit Projects (ECP). “ The campaign features a continued […]
GRAND RAPIDS, MICH — Look fast! New OOH for FASTSIGNS is catching audience’s attention along West Michigan highways. Creative and media strategy by advertising agency, Extra Credit Projects (ECP) using billboards to drive their message of delivering fast signs to their customers. “It’s about finding the simplest form of an […]
GRAND RAPIDS, MICH— Midwest advertising agency Extra Credit Projects (ECP) is bringing international awareness and creativity to climate issues through its partnership with Out of Home Advertising Association of America (OAAA) and EARTHDAY.ORG. The campaign supporting EARTHDAY.ORG aims to engage people in conversation and action around climate restoration. “We are […]
GRAND RAPIDS, MICH — Midwest advertising agency, Extra Credit Projects (ECP), is at it again with a new billboard spotted in Grand Rapids.West Michigan’s most award-winning design firm, ECP is known for its simplicity and success in outdoor advertising for many of its regional and national clients.“We have always believed in outdoor ideas that are creatively road relevant. It’s […]
GRAND RAPIDS, MICH—This year more than ever, all is not calm and bright for men fighting addiction and homelessness in Grand Rapids. In a year where many have been devastated by the COVID-19 pandemic, Guiding Light, in partnership with advertising agency Extra Credit Projects, has blanketed the region in messages […]
Longmont, CO – When Adams Outdoor Advertising and the Out of Home Advertising Association of America (OAAA) decided to collaborate on an ad campaign to support EARTHDAY.ORG, it was only natural to print bulletins on smog-absorbing materials available from Circle Graphics. The campaign, Nature’s Essential Workers, features plants and animals […]
Today’s podcast guest is Rob Jackson the founder and Creative Director of Extra Credit Projects talks about humor, out of home design mistakes and why his firm never tires of doing good. Your firm is marked by an impish sense of humor. We try to get attention…not always humor. You […]
This Extra Credit Projects design for Burkhart Advertising is Insider’s favorite Labor Day creative. It’s got two attributes of an Extra Credit Projects job – a fresh approach and an impish sense of humor. [wpforms id=”9787″] Paid Advertisement
GRAND RAPIDS, Mich—The latest billboard for Mary Free Bed Rehabilitation Hospital, in collaboration with advertising agency Extra Credit Projects (ECP), has viewers doing double-takes.The design, which features a strategically placed fallen ‘F,’ continues the organization’s playful brand voice while reinforcing their mission and message of hope and love during the fall season.While the hospital is nationally known for […]
GRAND RAPIDS, Mich—Muhammed Ali, Betty Ford, Kobe Bryant and other icons are the center of a new book featuring the lifetime national tribute work of creative turned author Rob Jackson and his agency Extra Credit Projects (ECP).Today Jackson announced the release of Reflect, a book cataloging their last 20 years of commemorative billboard […]
