Three quotes on the importance of out of home design: Functional is easy. Functional and beautiful isn’t. If our canvases look like crap we look like crap. – Eddy Herty, VP National Creative Director, OUTFRONT When people don’t renew it’s generally due to bad creative. If we engage people, they […]
Tag: eddy herty
The 2023 OAAA/Geopath Show in 5 Quotes
Here are 5 quotes which summarize Billboard Insider’s visit to the 2023 OAAA/Geopath show in Nashville. Anna Bager on a healthy turnout. We are super thrilled that over 1,000 Geopath and OAAA members are here… OUTFRONT VP National Creative Director, Eddy Herty on creative Functional is easy. Functional and beautiful […]
Change “FOREVER”
By Eddy Herty, VP, National Creative Director of OUTFRONT Studios at OUTFRONT Media “It’s important to evolve and not sit in one space.” – Virgil Abloh Yesterday, (Nov. 28, 2021) Virgil Abloh, Founder/CEO of Off-White and Louis Vuitton Creative Director, Entrepreneur, artist, DJ, fashion icon, etc, passed away from his fight […]
OUTFRONT Announces Call for Entries for 3rd Annual OUTFRAME Competition
NEW YORK, NY – September 27, 2021 – OUTFRONT Media Inc. (NYSE:OUT) announces its call for entries for its third annual artist-based out of home contest, OUTFRAME. Artwork by Dinesh Boaz, 2020 OUTFRAME Winner, Co-Founder & Creative Director at Direct Agents. Creatives in all areas of business and industries are […]
Objective Truths of OOH
With the permission of and by, Eddy Herty, VP, National Creative Director of OUTFRONT Studios at OUTFRONT Media Subjective means based on or influenced by personal feelings, tastes, or opinions… people get stuck here… a lot. Objective means just the opposite… it’s not influenced by personal feelings or opinions but […]
Digital Billboards a quick and responsive medium for informing people about coronavirus.
Digital billboards and automated buying allow people to respond quickly with messaging based on current events. We’ve seen this used in the presidential race and we’re seeing it used to fight coronavirus. Last week twitter founder and Adquick investor Alex Ohanian used Adquick to execute a buy on a trio […]
OUTFRONT Announces Winner of Inaugural Art Competition
NEW YORK, Dec. 16, 2019 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) announced today their Best in Show award and three discipline winners of their inaugural art competition OUTFRAME, which has given the “Artists of Adland” the opportunity to share their personal artwork outside of their everyday client projects, with the […]