Company: Franklin Outdoor Advertising Headquarters: 20092 Edison Circle East • Clearwater, MN 55320 Markets: Minnesota, Wisconsin Phone: 320.558.3000 Email: mail@franklinoutdoor.com Franklin Outdoor is a three generation,family-owned business started in 1978. Dan Franklin is the company’s CEO. The company employes 28 people and is a proud member and supporter of the Independent Billboard Operators USA. The […]
Tag: easements
Dan Franklin on In-house Construction and Easements
Dan Franklin of Franklin Outdoor has some excellent comments on Reader Feedback on Building Static Billboards and Creating Value with Billboard Easements. Inflation is providing an incentive to move sign construction in house. With the Inflation issue and building roi on statics I know it has stepped up our intrest […]
Creating Value with Billboard Easements
One in four Billboard Insider readers bought a billboard easement in the past year and one in four Billboard Insider readers intend to buy an easement during the next year. Here’s a short course in creating value with billboard easements. What’s an easement? Billboard attorney Marnie Christine Cody Ware […]
Chris Stark says buyers want an easement, not land.
A Billboard Insider reader asked: Hi Dave. One quick question. When you get ready to sell your plant is it more of and advantage to sell your land under your structures and get a perpetual easement, before selling. Or keep the land and sell it as a whole. SignValue’s Paul […]
Jim Johnsen says billboard easements trade at a higher multiple than billboards.
A Billboard Insider reader asks: Hi Dave. One quick question. When you get ready to sell your plant is it more of and advantage to sell your land under your structures and get a perpetual easement, before selling. Or keep the land and sell it as a whole. Yesterday valuation […]
Chris Stark On Easements
I agree with the conclusions in Billboard Insider’s July 25, 2023 article on billboard easements. Just a couple additional observations…. We often get asked by sellers who own their land if they are better off reserving an easement and selling the board with a land lease to retain some passive […]
Paul Wright says having a perpetual easement is better than having a lease.
Yesterday Billboard Insider described how easements increase the value of a billboard structure. Out of home appraisal and valuation expert Paul Wright agrees… Happy to weigh in on the value of easements in a billboard transaction. As you mentioned, the lack of a lease expense, which is often a billboard […]
10 Musts for a Billboard Easement
By Richard Hamlin and Marnie Christine Cody, Hamlin|Cody In the same way that a utility company has an easement to run cables or power lines across a private property, a company or individual can permit the construction and display of a billboard on a property. In the billboard industry, a […]
The Wisdom of Wes Gilbreath Sr.
Insider just read The Road Out of Town is a Two-Way Street, The Story of Wes Gilbreath, Sr. & SignAd. Here are three lessons from the book together Wes Gilbreath Sr’s comments. Work with a lender who understands the out of home business. I visited twelve banks in the Houston […]
5 Things About Lamar Post-Covid
Lamar exits Covid with fewer people and fewer displays but more digital signs and more easements. Here are five things about Lamar that Insider noticed after reading Lamar’s 2020 10k. 1. Fewer people Lamar comes out of Covid with 8% fewer people. Sales reps dropped 8%. Regional employees dropped 10%. Corporate […]























