The city of Raleigh is the capital of North Carolina with a population of 469,000. The city is a strong educational hub with a dynamic business community. You might be surprised to learn that the city of Raleigh only has 100 billboards and that all of them are static. Yahoo […]
A reader asks Billboard Insider how many flips a minute you should run on a digital billboard. There are three approaches: Six flips per minute. Run six 10 second flips per minute on your digital billboards. This is the Lamar approach. Sometimes less is more. It also might make sense […]
Here’s a list of North American bulletin/poster companies ranked by digital faces. Some comments. This list includes billboards only and not place based and transit. The count is based on display faces not flips so 1 digitial display counts as 1. We based the list of a review of […]
Toronto, Ontario – Media Resources, a leading provider of innovative signage and visual communication solutions, is proud to announce the appointment of Davor Stepanovic as Vice-President of Digital Manufacturing. With his extensive experience and expertise in various senior Manufacturing and Leadership roles before joining Media Resources, Davor brings invaluable insights […]
Toronto, Canada – November 28, 2023 – Branded Cities, North America’s premier and iconic Out-of-Home (OOH) company, has consistently been recognized as the go-to company for brands and media planners, particularly in the realm of landmark venues and iconic OOH assets. With a substantial presence throughout North American advertising markets […]
Company: Durden Outdoor Displays Markets: Alabama, Florida Headquarters: 5500 US Hwy 431 N, Dothan, AL 36303 Phone: 334-792-5056 Email: info@durdenoutdoor.com Durden Outdoor Displays operates a marketing network of over 1,000 billboards, posters and digital displays across Southern Alabama and Northern Florida. The company is an operator associate of the IBOUSA. Earl Durden formed Durden Outdoor […]
Yesterday, Intersection CMO Esther Raphael talked about how Intersection uses content to complement advertising in New York City. Today, she talks about the importance of personalizing ads and content to provide relevant info to consumers. You experienced out of home personalization on a recent trip to Las Vegas? My husband […]
Grow transit, cut expenses, convert digitals, fewer acquisitions. That’s OUTFRONT’s plan for the next year based on CEO Jeremy Male’s comments at the Citi 2023 Global Tech Conference last week. Here are some highlights. Goals for the year ahead Getting the top line moving again next year…particularly within our transit […]
08/2023 – Lamar Advertising, a leading name in the advertising industry, has teamed up with Lucit, a pioneering provider of automotive inventory connectivity and creative solutions, to transform WestGate’s vehicle inventory campaign into a streamlined, automated success story. Facing the challenge of efficiently marketing their vehicle inventory on digital screens, […]
Shoes on or off? Full recline or no recline? These are all questions we’ve asked ourselves when flying and likely have strong opinions about yet aren’t quite sure what is considered socially acceptable versus outright rude. This summer KAYAK, the world’s leading travel search engine, is here to help set the […]
