Here is an update on privacy issues, based on the OAAA-sponsored meeting of industry attorneys in New York on June 6 and the annual privacy summit sponsored by the Digital Advertising Alliance (DAA) in Washington, DC, on June 5-6. State Activity An unprecedented number of states have considered pro-privacy legislation […]
Online political ads will feature an icon to reveal who sponsored the ad, as a step toward combatting fake ads that misled and confused voters in the 2016 election. Facing rumblings for Internet regulation, online media are moving to self-regulate. In April, Facebook CEO Mark Zuckerberg announced that Facebook would […]
During the Digital Advertising Alliance Summit, 2017, an innovation panel devoted to Out of Home Advertising included business leaders discussing how audience data is playing a larger role in this oldest of advertising media. Ken Klein, who leads government affairs, at the Outdoor Advertising Association of America explains how Digital […]
