On Wednesday we posted John Barrett’s thoughts on whether cellular antennas can interfere with digital billboards and vice versa. Joni Schmeichel of Daktronics tells Insider this: Daktronics digital billboards are designed with EMI in mind and tested in our own EMI chamber in Brookings, SD. Once a product design is […]
A reader asks if digital billboards interfere with cellular antennas or vice-versa. This is a timely question because out of home companies are trying to generate new revenue by installing wireless antennas on billboards. Insider asked Barrett Outdoor’s John Barrett who has deployed wireless antennas on several billboard structures what he thinks […]
BROOKINGS, S.D. – Jan. 28, 2019 – When the best football teams from each conference collide in Atlanta, Georgia, for the biggest game of the year, Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, will have a hand in creating the atmosphere and experience for everyone in attendance. This year, Mercedes-Benz Stadium will host the New […]
Digital billboard maker Daktronics reported increased revenues and profits in the second quarter of fiscal 2019 (3 mos ended October 27, 2018). Here are the results of the earnings release and earnings call transcript. Revenues increased 2.4% to $173 million during 2Q fiscal 2019 (3 months ended October 27, 2018). […]
What’s it like to install your first digital billboard? That’s what Insider asked Brett & Lane Keenan who founded Keenan Media, a Conyers Georgia headquartered company to develop out of home locations in Georgia. Brett & Lane, what prompted you to enter the out of home business. Coming from a […]
Lamar must be prepared to take advantage of industry consolidation and ad agency turmoil. That’s how Lamar CEO Sean Reilly began his remarks to the Goldman Sachs Communicopia Conference last Thursday. Here are the highlights. On changes in the ad agency market There’s great turmoil in the big agency business. Clients […]
Collin Huber is the the OOH Market Manager at Daktronics, Inc. He tells insider this: “I have worked at Daktronics for 18 years. Outside of that I am a huge sports fan and in especially a baseball fan. When not attending my son’s high school baseball games, I like to attend […]
Daktronics reported financials for the first quarter of fiscal 2019 (3 months ended July 28, 2018). Sales declined 11% to $154M for the quarter. Net income declined 45% to $4.6M for the quarter. Daktronics CEO, Reece Kurtenbach led off his portion of Tuesday’s earnings call by stating: “Our first quarter financial results […]
Out of home companies are commemorating Aretha Franklin’s remarkable life. Lamar is running creative on 500 units across the US. Here are Aretha Tributes by Outfront Media, Joyce Outdoor and Marquee Media. Here’s a free Aretha Franklin billboard design which you can obtain from the Daktronics website. [wpforms id=”9787″] […]
Did you know you should clean your digital billboards every four years? That’s the word from digital billboard maker Daktronics. Insider talked with Joni Schmeichel, Daktronics Out of Home Strategic Marketing Manager about cleaning digital billboards. Joni, how often do you recommend cleaning a digital billboard. We suggest a cleaning […]
