Many OOH sales reps see their company’s Customer Relationship Management (CRM) system as a one-way street: they put information in but get little value back. Salespeople have long been asked to work for their CRM. What if their CRM started working for them? What if every rep, including your most […]
What if your business manager kept your OOH company’s financial information in their head? Or on Post-it notes? Or in a notebook they took home every night? You’d be terrified! I continue to be surprised by how many OOH companies allow something similar with one of their most valuable assets: […]
By Randy Brice, Telenotes Let’s take a closer look at some CRM stats: CRM adoption rates are as low as 24% 71% of sales reps complain that they spend too much time on date entry 79% of opportunity-related data collected by reps is never collected on a CRM Selecting the […]
