Insider asked IBOUSA and Look Billboards General Manager Chris Cowlbeck how independent out of home companies are weathering COVID and Cowlbeck said this after talking with the independent operators who attended last week’s IBOUSA Fall Conference: “Everybody had a positive story to talk about coming through this pandemic. Yes, we […]
The Geopath mobility report dated October 1, 2020 shows that average daily miles travelled is 91% of travel occurring the first week of March prior to covid 19 restrictions. The week of 9/21 was down slightly versus the prior week in nearly all states. [wpforms id=”9787″] Paid Advertisement
In Wednesday’s Comments to A Traffic Skeptic Insider talked about why the data should be believed that average daily miles travelled has recovered from post-covid lows. Yesterday Geopath released Mobility Update dated September 10, 2020 showing that average miles traveled daily is now 93% of travel occuring prior to covid-19 […]
Insider heard from a reader who is skeptical of the Sept 3 Geopath mobility report finding that average daily miles travelled for the US was only down 2% for the week and that average daily miles travelled was 92% or pre-covid levels. The reader suggests this can’t be true and […]
The Geopath Covid 19 Mobility Update for September 3 shows that average miles travelled daily across the US fell 2% week over week. Traffic was 92% of pre-covid levels. [wpforms id=”9787″] Paid Advertisement
By Ken Klein, OAAA EVP, Government Affairs The nation’s health agency has launched a multi-media appeal for plasma donations to help fight the COVID-19 virus. The “donate plasma” call to action will appear on out of home OOH) media displays in more than a dozen top markets for four […]
Geopath’s 7/30/20 Mobility update reports that traffic for the week for July 20-27 was 95% of normal. Here’s the US weighted average for daily miles travelled by county. Insider’s take: This is good news. Traffic is holding up despite recent covid related tightening in restrictions on public gatherings. Make sure […]
Durden Outdoor is running an award winning ad campaign with a moving extension for a Bryan Pharmacy. Insider talked with Bill Durden about campaign and how the company is holding up during COVID. How did you come up with the creative idea for your Boll Weevil? The last time […]
Geopath and the OAAA put on an outstanding virtual seminar for Independent Out of Home operators yesterday. Here’s a summary of Gordon Borrell’s talk on trends in local business advertising and what it means for out of home. We run the largest survey of local advertisers in the country…We see […]
Geopath has updated the top 100 DMA average daily miles travelled report as of July 20, 2020. Make sure you’ve got your DMA handy in case clients ask. Here’s what New York looks like. Daily miles travelled continues to inch upwards. [wpforms id=”9787″] Paid Advertisement
