Tag: billboards

Billy Graham and Billboards

  Insider just finished William Martin’s biography of Billy Graham: A Prophet with Honor – The Billy Graham Story.  Graham (1918-2018) was a remarkable man who lived a scandal free life and changed lives with his preaching.  He used billboards to publicize his crusades.  Some quotes from the biography. Graham […]

Streaming Services Get Creative with OOH

Disney+’s massive launch campaign includes OOH across the country. Prior to the streaming services premiere date, November 12, OOH ads on multiple static and digital formats promoted original content only to be found on Disney+. Ads for the new live action Lady and The Tramp, Star Wars the Mandolorian, and others […]

Billboards are in and facebook ads are out…

Digiday put together a tongue in cheek guide about what’s in and what’s out during Ad Week 2019.  Billboards are in… [wpforms id=”9787″] Paid Advertisement

Bird Gel Keeps Birds Off Billboards

Earlier this week Insider wrote about how to keep pigeons off billboards. Lou Heller of Momentum Properties uses Bird-B-Gone’s Bird Gel: I have had success using Bird-B-Gone’s “Bird Gel”– a sticky, transparent caulk applied to surface. First application was about four months ago and, so far, seems to be deterring […]

Want To Play Billboards?

Digital Journal is reporting about something new to do on those long family road trip vacations.  Overcomer Games LLC has created a new interactive travel game called Billboards to while away those long hours on the road. Billboards is designed around the need to entertain ourselves during long trips in […]

Why Ogilvy Was Wrong About Billboards

Insider wrote last week about David Ogilvy’s maxims for advertising.  Buy a used copy of Ogilvy on Advertising, tuck it in your briefcase and read it on your next plane flight.  You’ll be entertained and enlightened. Ogilvy wasn’t a fan of billboards and predicted they would be abolished for two reasons. […]

Brooklyn Outdoor Seeking Billboards Around New Detroit Arena.

Several outdoor companies are seeking to erect billboards around the new $627 million Detroit Red Wings arena according to Crains Detroit.  The arena will be complete in September 2017.   Candice Simons Brooklyn Outdoor is seeking 15 sites in the area.  Detroit will hire a consultant in July to assist […]