Insider is constantly asked about local billboard pricing. Adquick, the automated out of home buying platform, has developed a billboard pricing widget. You put in your zip code and it tells you what billboards, street furniture and wallscapes cost in that zip code for a 4 week flight. Here is […]
Tag: billboard pricing
Hibberts says just sell impressions.
Scott Hibberts of Fairway Outdoor says just sell impressions in a followup comment to yesterday’s post on pricing right and left hand reads: “If you are truly selling the medium on impressions, right hand read vs left hand read rates will work themselves out. Left hand reads, by formula, get […]
















