Tag: becky smith

IBOUSA Sends $250,000 to Independent Operators

At the fall IBOUSA conference Becky Smith highlighted how the IBO’s Speedway network is generating revenues for their independent billboard operators that are participating.  Billboard Insider talked with Smith about the program. How’s the program coming along? It’s been great and we continue to grow and to evolve!  We shifted […]

IBO Speedway to Use CUENDE Metric OOH Tools

“We are excited to be in a position to be the first USA based selling platform to use the CUENDE MetricOOH, pronounced “Metric-ooooo”, traffic metrics comparative tools,” said Chris Cowlbeck, IBOUSA General Manager and of the IBO COOP Speedway. “As mostly independent media billboard owners in rural and suburban areas, […]

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