Los Angeles (October 28, 2019) – AdQuick.com, the Out of Home (OOH) Advertising software company, today announced a joint partnership with the IBOUSA COOP Marketing Platform powered by Apparatix, a leading supply side platform for billboard operators, to make available both static and digital inventory for hundreds of independent operators […]
Tag: Apparatix
Jim Matalone on Starting and Running Ashby St Outdoor
This week’s podcast guest Jim Matalone talks about starting, running and selling Ashby St Outdoor, an out of home company with 1,908 faces in Arkansas, Kansas, Oklahoma and Missouri. Talk about the formation of Ashby Street in 2011. Before Ashby St I had been running Next Media Outdoor which was […]
Company of the Day: Venture Outdoor
Company: Venture Outdoor Advertising Markets: Missouri Headquarters: 15664 Barton St., Overland Park, KS 66221 Phone: 913-730-8353 Venture Outdoor Advertising owns 62 billboard structures in Missouri. The company was started in 2013 by Randy Jackson. Prior to starting Venture, Jackson was a VP for CBS Outdoor in Los Angeles and a General Manager […]
IBO COOP Marketplace Connects Vistar Media Platform
As more programmatic buyers find the benefits and efficiency of automation, IBOUSA General Manager Chris Cowlbeck announced that the IBO COOP Marketplace has been successfully connected to the Vistar Media’s programmatic monetization platform. “This is a huge step for accessing the large pool of national buyers available through […]
Cowlbeck on Apparatix
Chris Cowlbeck the General Manager of LOOK Billboards and the IBOUSA talked about about the benefits of using Apparatix on last week’s Billboard Insider podcast. What software do you use to help run your billboards? About four and a half years ago a gentleman named Jim Matalone…the President at Ashby […]
X-Mark Outdoor Sells to Media Choice
Insider was aware that Steve & Sue Sullins, owners of X-Mark Outdoor in Corsicana TX and long time friends of the industry, were looking for a buyer for their billboard plant. That sale was recently finalized and we had a chance to talk with Steve about the transaction and his […]
Takeaways From The IBOUSA In Jacksonville FL
The IBOUSA convention in Jacksonville wraps up this morning. Chris Cowlbeck and the staff at the IBOUSA know that they run a terrific event! Great location, relevant topics and lots of time for discussion and fun with all the members and vendors who attended. So here 7 takeaways from […]
An Innovative New Out of Home Sales Tool
Want to generate more leads for your open billboards? BillboardAlerts.com has developed a great new out-of-home product by combining modern technology with traditional direct mail. The web-based platform notifies businesses relevant to your available billboards via a customized direct mailer, letting your salespeople spend less time cold calling and more […]
Company of the Day – Blackbelt Outdoor
Company: : Blackbelt Outdoor Advertising, LLC Headquarters: 476 County Road 206, Marion Junction, Alabama 36759 Markets: 5 Counties in Central Alabama Phone: 205.337.5113 Email: dunkin@blackbeltoutdoor.com Blackbelt Outdoor was founded in 2014 by Dunkin Allred. Since then Blackbelt Outdoor has expanded into five counties throughout the central portion of Alabama. They offer both […]
Apparatix – Providing Billboard Solutions
Insider caught up with a very busy John James of Apparatix for an interview. John, tell us a little about Apparatix? Apparatix provides comprehensive solutions for out of home billboard operators. Our modules for proposals, offers, contracts, posting instructions, proof of performance, work orders, billing, lease management, accounting and management […]