Other News

Bethlehem Denies Adams Digital

  Lehigh Valley Live reports that the Bethlehem Zoning Board turned down a request by Adams Outdoor for 4 variances to construct a 616 square foot digital billboard at 213 Union Station Plaza along the Hill to Hill Bridge.  Adams already owns a billboard on city property on the other […]

Company of the Day: Chandler Communications

Company:  Chandler Communications Markets:  Montana Headquarters: PO Box 633, Kalispell, Montana  59903 Phone: 406-756-3022 Email:  contact@chandlercommunications.com Chandler Communications operates an airport and transit plant in the following Montana communities: Bozeman Belgrade Columbia Falls Eureka Great Falls Helena Kalispell Lincoln Livingston Whitefish     [wpforms id=”9787″] Paid Advertisement  

The highest paid public out of home execs.

Insider compiled a list of the highest paid public company out of home execs.   Any surprises? Insider also compiled a list of Board of Director Salaries at each public out of home company.   There seems to be a troubling inverse relationship between a company’s stock performance/financial metrics and outside board […]

Brad Thomas On Outfront Media

Brad Thomas writes for Seeking Alpha where he specializes in publicly-listed REITs. In addition, Thomas is the Editor of the Forbes Real Estate Investor, a monthly subscription-based newsletter. Insider has followed Brad for some time and his take on OOH REITs is thoughtful and worth the read.  Here is his take on […]

Netflix Boards on Sunset Strip

About a month ago the NPR ran a story titled On LA’s Sunset Strip, A Golden Age of Billboards.  As if to underscore the story, Netflix and Ace Outdoor Advertising have teamed up for a one-of-a-kind billboard installation on the Sunset Strip.  Billboards on either side of Sunset Boulevard with […]

Company of the Day – Carroll Advertising

Company: Carroll Advertising Company Market:  Massachusetts, New Hampshire, Rhode Island.    Headquarters: 1022 Morrissey Blvd., Boston, MA 02122 Email:  carolla@carrolladvertising.com Phone:  617-282-2100 Carroll Advertising Company, Inc., was started in 1996 by John Carroll with three billboard faces. The company has grown to include a division of digital advertising and poster displays targeting […]

Best practices for digital billboard photos

A reader asked Insider for tips on how to take pictures of a digital billboard.  Watchfire has a 6 minute video titled how to photograph your sign or billboard. Here’s a quick summary: Shutter Speed is key.  If you get it wrong your sign pictures will appear tiled.  1/30th of […]

Clear Channel Launches Digital Campaign for Missing Children

Texas Center for the Missing (TCM) and Clear Channel Outdoor Americas (CCOA) (NYSE: CCO), subsidiary of iHeartMedia Inc., participated in press events throughout major Texas markets to launch a new digital billboard campaign calling attention to the ongoing searches for local missing children. Some families of missing children, along with […]

Rate This Board By Out of Home Creative

Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great).  Then the designer makes recommendations on how to improve the ad.  This week’s rating is provided by Melody Roberts, an OBIE nominated billboard […]

Company of the Day: Carter Outdoor

Company:  Carter Outdoor Market:  Florida Headquarters:    PO Box 3648, North Fort Meyers, Florida  33918 Phone:  239-543-1110 Email:  info@carteroutdoor.com Carter Outdoor was founded in 1956 and has 300 billboard locations in Southern Florida.  The firm’s plant consist primarily of 10.6 by 36 monopole billboards in the Fort Myers/Naples area and 14 by 48 monopole […]