Did you know: Over 1,000 ships enter the Port of Duluth every year, making it one of the largest inland freshwater ports in America. Although the city no longer hosts any professional sports teams, Duluth fielded an NFL team called the Eskimos in the 1920’s This week’s Geopath Market Spotlight […]
Other News
Company of the Day: Dusty’s Outdoor
Company: Dusty’s Outdoor Media Markets: Illinois, Tennessee, Kentucky, Indiana Headquarters: 1207 Network Center Blvd, Suite 3C, Effingham, IL 62401. Phone: 1-866-593-8789 Dusty’s operates a billboard plant with 424 structures with 28 in the construction process in four mid-western states. The company’s goal is to have 500 faces by the end of 2019, excluding acquisitions. […]
C&S Saves $30,000 on Digital Billboard with Watchfire/Blip Incentives
C&S Outdoors owns 3 billboards in Alabama. C&S saved $30,000 on the upfront cost of a digital sign by using an innovative partnership between Watchfire and Blip. Insider talked with Grant Cox, manager of C&S Outdoors about the plan. Grant tell us a little bit about your digital sign project. […]
Josh McWhorter on Horton Outdoor’s Pending Capital Raise
Last week the private equity firm McWhorter Capital Partners announced it was partnering with Bartow Street Capital to raise $150 million for the continued expansion of Horton Outdoor. The fundraising is anticipated to take 12-18 months. Insider talked with McWhorter about the campaign. Josh, you’re seeking to raise the $150 […]
Best Paint for Billboard Structures
Insider received two followup questions from last week’s painting billboard structures post and asked our billboard fabrication experts to respond What primer and paint have proven best in terms of longevity for wood and metal structures? What companies specialize in painting billboard structures? Jon Odom, President, Productivity Fabricators. We have […]
Company of the Day – Eagle Outdoor
Company: Eagle Outdoor Advertising Headquarters: 1447 N 175 E, Warsaw, IN 46582 Market: Northern Indiana Phone: 800-867-4467 Dan Walcott the founder of Eagle Outdoor started painting billboards at the age of fifteen. He literally “learned the ropes” by apprenticing for Lockridge Outdoor who hand painted billboards on site hanging from a swing stage […]
OOH Agency: Brooklyn Outdoor
This is the first in a new monthly Billboard Insider feature on agencies doing interesting things in out of home. Today we highlight Detroit’s Brooklyn Outdoor and ask Candice Simons to talk about her favorite campaign, autonomous cars and what out of home needs to do to get a greater […]
Free Out of Home Webinars This Week
Who says you can’t get something for nothing? There are two free out of home webinars this week. Tuesday from 2-3pm EDT Geopath is running a free webinar which is open to anyone titled How Planners Plan and Buyers Buy – The Importance of Data. The discussion panel includes representatives […]
Corvino to iHeart and Clear Channel Outdoor seeks new Regional President
Clear Channel Outdoor is seeking a Regional President Midwest to oversee the company’s Chicago, Minneapolis and Wisconsin markets. Former Regional President Midwest Paul Corvino accepted a job as Region President at iHeart Media Detroit earlier this month. Corvino has been in his position at Clear Channel Outdoor since September […]
Company of the Day: Durden Outdoor
Company: Durden Outdoor Displays Markets: Alabama, Florida Headquarters: 5500 US Hwy 431 N, Dothan, AL 36303 Phone: 334-792-5056 Email: info@durdenoutdoor.com Durden Outdoor Displays operates a marketing network of 1,000 billboards, posters and digital displays across Southern Alabama and Northern Florida. The company is an operator associate of the IBOUSA. In 1959 Earl Durden began working […]