By Nicole Randall, OAAA Communications Senior Director Political ad spending in 2020 is expected to hit $10 billion, with presidential election spend to reach record levels, surpassing $2.7 billion. According to data published by Advertising Analytics, about two-thirds of the presidential ad spending will come from President Trump and the Democratic […]
Company: Zoom Media U.S.A. Headquarters: 345 7th Avenue, Suite 1501 New York, NY 10001 Markets: North America Phone: New York (212) 685-7981 Chicago (312) 492-7871 Email: NewYork@zoommedia.com ZOOM Media reaches 25+ million gym members through their Generation Active video network in 3,600+ health clubs in 190+ DMAs across the […]
Link Media Outdoor, the out of home subsidiary of Boston Omaha has added $40 million in credit facilities with First National Bank of Omaha to assist with the company’s growth. Link has borrowed $18.6 million on the facility. Here’s a summary of the terms. Term Loan 1 Availability of $24.9 […]
Circle City Outdoor recently built a new sign in New Prague, Minnesota. Insider talked with Circle City’s Manager Duane Fredrickson about the project. How did you get the idea for a new sign? I’m always on the look out for new locations. In southern Minnesota, where I operate, outdoor advertising […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
Company: WV Outdoor Markets: West Virginia, Ohio, Maryland Headquarters: 1389 Charleston, Road, Poca, West Virginia 25159 Phone: 304-342-0932 Email: wleslie@wvoutdoor.com WV outdoor is the largest independently owned out of home advertising company in West Virginia. WV Outdoor operates over 1,400 billboard faces in West Virginia, Ohio, Kentucky and Maryland. The plant includes posters, […]
Insider, John Weller, likes to spend his time out of the office on his bicycle or up in the mountains. Just returned from a terrific, but too short visit to Mt. Rainier National Park. The Mountain was out in all its splendor as you can see from this shot, from […]
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Norman, Oklahoma – August 16, 2019 – Lindmark Outdoor Media (“Lindmark”) acquired FMG North Texas, LLC, the former Southwest Division of Fairway Outdoor (“Fairway”) from Fairway. FMG North Texas, LLC owns billboards in Texas, Oklahoma, Arkansas, and Louisiana. Lindmark is an Oklahoma based company owned by Trent Lindmark which […]
Joni Schmeichel and Chaz Fuhrman talk about digital billboards on the most recent edition of the Daktronics Experience podcast. Some of the highlights. On the difference between static and digital billboard advertising The main question that comes up is why would you purchase an ad spot on a digital versus […]
