“The response has been excellent. Excellent investment.” Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…” David Buring “FYI, today we got two requests from out of home companies to sign up. […]
Other News
Haleigh Powell on Overcoming the 5 Sales Obstacles
Haleigh Powell, a client relations specialist at Huntington Outdoor, is writing a series of articles on how to thrive in sales at an independent out of home company. Today Haleigh talks about overcoming sales objections. Next week Haleigh will discuss how to improve your sales and work on your selling […]
New and Noted – November 16, 2018
Outfront and Clear Channel stocks rise after JCDecaux’s CEO says at Morgan Stanley’s Tech and Media Conference that he’s open to acquiring either company. Economist magazine likes out of home. See Billboards are an old but booming ad medium. Economist explains in concise, jargon-free english how data is transforming out of […]
Jim Poage On Contractors & The Darden Factor
While many business owners rely on contractors to work on their structures and feel the responsibility for working safely rest solely with them, I would caution the business owner about taking this approach. In many ways an owner can be found responsible under OSHA’s multi-employer workplace definition and suffer penalties […]
John Miller: “There will always be a place for 1 to many”
John Miller, Lamar’s SVP of Sales did a 7 minute interview on the out of home industry at the DPAA Video Everywhere summit a couple weeks ago. On how digital signs are transformative I’ve seen a lot of innovation. But sometimes innovation is confused with novelty…What has been true innovation. […]
Company of the Day: Kentucky Outdoor
Company: Kentucky Outdoor Advertising Markets: Kentucky Address: 423 State Street, PO Box 917, Bowling Green, Kentucky. Phone: 270-842-6828 Kentucky outdoor owns over 100 billboards in south central and western Kentucky. David Sears is President. Thomas Connelly is vice President. Sears was named the 2017 small business person of the year […]
Link Media Grows Via Acquisitions
Boston Omaha, the parent company of Link Media reported financials for the 3 months ended September 2018. Here’s a summary of financial performance for Link Media Outdoor for the 3 months ended 2018. 000’s Link Media spent $136 million on acquisitions during the third quarter of 2018, including Waitt Outdoor […]
Richard Rothfelder On The OAAA Legal Seminar
I attended, for about the 15th time in a row, the bi-annual OAAA Legal Seminar on November 13 and 14. This year the seminar was held at the Westin New York Times Square, and as usual, it was well attended by billboard attorneys and principals from across the country. And, […]
Three of a Kind: Copycat Billboards
This month Daily Billboard blog’s ‘3 of a kind’ brings you three examples of movies and TV shows paying homage and leveraging other outdoor marketing campaigns to get attention in the city skyline. First up is one of my favourite copycat spoofs from June 2011, ‘Bridlemaids’, with the animated My […]
Company of the Day – Kessler Outdoor
Company: Kessler OutdoorHeadquarters: 2669 NATIONAL RD, ZANESVILLE, OH 43701Markets: Ohio, West Virginia & FloridaPhone: 740-453-0668Email: info@kessleroutdoor.comKessler Outdoor Advertising is a division of Kessler Sign Company , which was founded in 1972. Kessler Outdoor Advertising is owned and operated by Bob, Rodger and David Kessler. Kessler covers 14 counties throughout Ohio including […]