Insider’s favorite articles are ones initiated by our readers. This interview comes by way of a conversation with Kevin Payne, President of Out of Home for Circle Graphics. At the OAAA convention Kevin had just finished a conversation with Nancy Fletcher where she indicated that while there was a lot […]
Other News
Marijuana Billboard Sparks Boycott Threats
KIRO 7 reports that some citizens are threatening to boycott the Thurston County car repair business which sits below a billboard which is running a marijuana ad. The problem is that the owners of the auto shop aren’t the landowners. They simply rent the space as does Lamar which owns […]
Mary Meeker’s 2019 Internet Trends
Mary Meeker has released her 2019 internet trends. Download the 334 page powerpoint and read it on your next flight. Two slides caught Insider’s eye. Programmatic buying of digital online advertising has gone from 10% in 2010 to 62% today. Can the same thing happen with out of home? Consumers […]
Company of the Day: TDO Advertising
Company: TDO Advertising Market: Michigan, Ohio Phone: 419-724-7463 Email: info@tdoadvertising.com TDO Advertising is a privately held company which operates static and digital billboards in Michigan and and Ohio. TDO stands for Toledo and Detroit Outdoor Advertising. The firm’s nine digital billboards are located in Toledo, Ohio. The static billboards are located from […]
Out of the Office: Ben Ralston
This week’s out of the office is a linked in video of Ben Ralston, Managing Partner of Ralston Outdoor Advertising in his office. Ben is always good for a laugh. Enjoy. [wpforms id=”9787″] Paid Advertisement
Billboard Insider Classifieds June 15, 2019
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Cobb County Agrees to 8 New Digitals
mdjonline.com reports that Cobb County, Georgia has agreed to permit Vision Outdoor Media to erect 8 new billboards in settlement of a lawsuit. Vision sued the County claiming its sign regulations were unconstitutional after the County turned down 22 billboard Applications last spring. Here are the settlement terms: Vision will […]
Outfront Prices $650 Million in Senior Debt
Outfront announced that two of their wholly-owned subsidiaries priced a private offering of $650,000,000 in aggregate principal amount of 5.000% Senior Notes due 2027. Outfront intends to use the net proceeds from the notes offering, together with cash on hand, to redeem all of its outstanding $550 million 5.250% […]
Daily Billboard’s 3 of a Kind: Reflections
This month with summer on the way Daily Billboard thought that our ‘3 of a Kind’ feature would focus on sunglasses and their reflective qualities in billboard key art. With sunglasses a necessity in L.A. the skies are always filled with the latest fashionable designer shades, but this ad creative […]
Clear Channel Connects Brands with Audiences
New York, New York – Clear Channel Outdoor (CCO) (NYSE: CCO) today announced another Out-of-Home (OOH) industry first, augmenting its CCO RADAR platform to enable brands to integrate their own unique, proprietary data sets into CCO’s industry-leading planning and analytics solution.Advertisers can now plan, amplify, measure and optimize their OOH […]