How has coronavirus impacted your out of home company? Have any clients asked to cancel or abate their contracts? Have any of your employees been impacted? What steps have you taken to mitigate risks. Let Insider know using the form below. We’ll publish the results tomorrow. We won’t use names […]
Patrick Morin is the President of Freight Train Media, a company with patents to put billboards on container cars and flat cars. Insider talked with Morin about the idea last week. Patrick, how did your idea come about? I’ve been in the advertising business for a long time. I started […]
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a […]
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
By Neil Bell, New South Outdoor In response to my column yesterday a reader asks: How do you think we should go about (or not) prosecuting right now; should we carry on like normal? I’m having a hard time getting ANY response to a cold call/email and quite frankly, I […]
Blip is proactively approaching clients to make the argument for continuing to advertise in uncertain times. Here’s the case Focus on the long term. Increase market share. Let people know you are there. Take advantage of a great CPM while online and tv rates are skyrocketing. Here’s what the piece […]
The COVID19, also known as the coronavirus pandemic, has totally disrupted the US economy and displaced many workers during mandatory shutdowns of businesses. Some companies were caught unprepared which in many ways added to the panic that many people felt. Much of this could have been avoided if the companies […]
Dear Colleagues and Friends, We are all experiencing uncertain times amidst monumental challenges for our families, our communities, and our businesses. Americans are heeding the urgent warnings of public officials and staying home, and as a result, restaurants have closed, stores have shuttered, small businesses are struggling, and companies big […]
March 20 6:14am Update. Insider has learned that the last night the Tennessee Senate recessed without voting on legislation to fix Tennessee’s sign law. The bipartisan senate bill was crowded out by last minute efforts to pass a budget and recess amid coronavirus concerns. The Senate will consider the bill […]
Amid a volatile advertising market, it’s more challenging than usual to compile a sales plan for success. The current economic scenario creates an even greater importance of understanding the historical nuances of the marketplace. To assist sales teams with prospecting and competitive positioning, three new reports are now available: 2019 […]
