Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Media Outdoor Displays Markets: Texas Headquarters: 14731 Bulverde Rd. San Antonio, Texas 78247 Phone: 210-860-9414 Email: info@mediaoutdoordisplays.com Media Outdoor Displays operates 140 static billboard faces in the San Antonio Metro Market and surrounding counties. Most of the billboards are 12 by 24 or 14 by 48. The company was formed […]
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
Hurricane Laura made landfall on parts of Texas and Louisiana. Looks like Lamar punched holes in a bunch of vinyl minimize damage to the structures. Insider hears that modern vinyl has gotten so strong that it bends steel before it rips. Never noticed this before in hurricane prep… […]
Yesterday Insider reported that US out of home revenues were down by 45% during the second quarter of 2020. Place based advertising took the biggest hit (-83%) followed by street furniture (down 69%) and transit (down 68%). Billboards were down 30%. Insider’s take: Looks to Insider like Lamar and the […]
Twelve students have been selected by the Foundation for Outdoor Advertising Research and Education (FOARE) to receive scholarships for the 2020-2021 academic year. The FOARE Scholarship Program supports the education and career goals of those who are part of the out of home (OOH) advertising industry family. 174 students have […]
New York, NY – August 27, 2020 – Talon, a leading independent Out of Home (OOH) media specialist, today announced a strategic partnership with Havas Media Group to provide its OOH services, proprietary technology and data platforms to the agency’s blue-chip clients. The collaboration, expanding from the UK now to North America, […]
Company: Marquee Media Markets: California Headquarters: 1013 Galleria Blvd, Suite 280, Roseville, CA 95678 Phone: 916-297-7882 Email: info@marqueemediaus.com Marquee Media operates high profile digital billboards in California. Insider talked with Marquee’s President Jeff Joaquin How did you get into the out of home advertising business? I started in the Real Estate department at Foster & […]
August 24, 2020 (Washington, DC) – Out of home (OOH) advertising revenue decreased 45 percent in the second quarter of 2020 compared to the previous year, accounting for $1.48 billion, based on figures released by the Out of Home Advertising Association of America (OAAA). For the first half of the year, […]
On yesterday’s Billboard Insider podcast we asked Reeves Shaw Media President TG Shaw what out of home sale he’s proudest of and he talked about a sale he made early in his career when he was with Lamar Advertising. What’s the out of home sale you’re proudest of? A campaign […]
