Today’s podcast guest is AdQuick co-founder Matt O’Connor. AdQuick was founded almost four years ago to automate out of home ad buying. Matt talks about the impact of coronavirus on automated selling and what the industry and advertisers need to do now to be prepared when quarantines clear. Matt, explain […]
Other News
Ninth Circuit Rejects Billboard Ordinance Challenge
By Richard Hamlin, Hamlin Cody Last week the United States Court of Appeals for the Ninth Circuit dismissed Constitutional claims against enforcement of a billboard ordinance. Citizens for Free Speech rented land from Michael Shaw. The purpose: to display political messages on billboards. Alameda County determined that the billboards violated […]
Shoutouts to Lamar, Grace Outdoor, iKahan, Extra Credit Projects and Image
Lamar is running a campaign thanking caregivers, delivery drivers, first responders, restaurant workers and public safety employees. Grace Outdoor is running PSA’s thanking healthcare workers and encouraging people to stay home and to pray. iKahan is thanking healthcare workers and grocery store workers. Looks like quite a few people […]
Atomic Props Manufacturing Face Shields
Insider is impressed with how private businesses have been repurposing their assembly lines to provide products needed to treat the coronavirus. Atomics props is manufacturing and donating face shields to hospitals. Here’s the press release. St. Paul, Minnesota – We are proud to be part of a country wide effort […]
Rate This Board by Out of Home Creative
Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer recommends how to improve the ad. This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]
Company of the Day: Foster Interstate
Company: Foster Interstate Media Markets: Illinois, San Francisco Headquarters: 1111 Broadway, Suite 1515, Oakland, CA 94607 Phone: 510-832-7070 Email: outdoor@fosterinterstate.com Chicago Digital Sign Foster Interstate Media was started in the mid-1990’s and has designed, built and operated numerous high profile wallscapes and displays in California and Illinois. The company’s major projects have included: Construction and operation […]
Insider’s New Book is Available!
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a […]
Billboard Insider Classifieds March 28, 2020
Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider. I told […]
SBA Disaster Loans and Your OOH Company
A new SBA disaster relief program has been approved by the Senate and House. The program provides $349 billion in funding for SBA disaster loans for small businesses. Here are key terms: The program is open to businesses with fewer than 500 employees, independent contractors and sole proprietors. Loans are […]
The Case for Out of Home Stocks
“Be fearful when others are greedy and greedy when others are fearful.” – Warren Buffett Public out of home stocks have rallied this week but are down dramatically year-to-date. Here’s the data. Looks to Insider like the market has priced a 20% revenue decline and a 30-40% cashflow decline into […]