Other News

Company of the Day: Red Sunset Land

Company:  Red Sunset Land Outdoor Advertising Markets:  Minnesota Address: 9186 Raps Rd, Cook, MN. 55723 Email: info@redsunsetland.com Phone: 218-780-0477 Red Sunset Land Development operates a two two-sided static billboards with a total of 4 faces in Cook, Minnesota.  In addition to the out of home business, the company buys and […]

Hello From Retirement – Don Avjean

Don Avjean was nice enough to check in with Insider the other day. Don, recently the VP of Government Affairs for OUTFRONT Media, is living in Florida and enjoying retirement and the opportunity to work on his golf game. While he is greatly enjoying retirement, he did say that he […]

How Should an Advertising Company Advertise?

By Neil Bell, New South Outdoor How does your outdoor business attract new business? If you are like me, you focus on calling  prospects and putting “Available” on your unrented displays. Do you ever wish there was another channel or medium that produced noticeable and repeatable results? I sure have. […]

Craig Benner’s Five OOH Predictions for 2020

Accretive Media CEO Craig Benner makes five predictions for 2021. 2021 is the year of calm and stability With all the drama of 2020 and all the hot button issues which could create an explosive 2021, I predict an uncontroversial next 12 months.  2021 will be the year of healing.  […]

What an Auto Company Thinks of Out of Home

OAAA and Adweek put on a two hour conference  – Elevate Out of Home 2020 – last week consisting of interviews with CMO’s about how their companies use out of home. OAAA President and CEO Anna Bager asked  Hyundai CMO Angela Zepeda to talk about out of home and she […]

Captivate Partners with Place Exchange

December 9, 2020 – Captivate, North America’s leading location-based digital video network, today announced a strategic partnership with Place Exchange, the leading SSP for programmatic out-of-home (OOH) and place-based media, enabling programmatic buying of Captivate’s network of premier office and residential media inventory through both the private marketplace (PMP) and […]

Company of the Day: R&R Outdoor

Company:  R&R Outdoor Markets:  Tennessee, North Carolina, Georgia, Alabama Address: 3146 St Elmo Ave, Chattanooga, TN  37408 Phone: 423-752-2277 R&R Outdoor operates a billboard plant in Tennesse, Alabama, Georgia and North Carolina.  The plant includes static billboards, tri-visions and digital billboards. R&R was formed in 1999 and is owned by […]

Rod Rackley Answers Printing Questions

Yesterday Rod Rackley, President of the Out of Home Division of Circle Graphics, talked about the steps in printing and shipping a billboard vinyl.  Insider asked Rackley some followup questions about printing. How long does it take a job to pass through the Circle Graphics plant? This answer depends on […]

OAAA/Geopath Out of Home Media Conference

  The annual OAAA/Geopath Out of Home Media Conference will be held virtually on the afternoons of April 13-15, 2021. This summit will bring senior agency and brand executives to the stage, along with leading industry analysts to discuss the changing marketplace and the implications it has for media professionals […]

Adams Outdoor Promotes Rindock and Davis

Adams Outdoor General Manager Tony Cioffi  has a couple of new hires. Cioffi says Rob Rindock just started a new position as Inventory Specialist at Adams Outdoor/Eastern PA.  Rob has more than 25 years of advertising sales and sales management experience including newspaper, digital, outdoor and most recently, as an […]