LANSING, Mich., May 18, 2026–(BUSINESS WIRE)–Adams Outdoor Advertising today announced the acquisition of 30 billboard faces from McWhorter Media Group, marking the companies’ second transaction following a prior acquisition in Virginia. “We were pleased to work with McWhorter Media Group again,” said Kevin Jones, Chief Executive Officer of Adams Outdoor […]
Other News
What the OOH CEO’s Said
Here’s are some excerpts from what the public company out of home CEO’s said at last week’s OOH Mediacon 2026, sponsored and analyzed by SignValue. OUTFRONT CEO Nick Brien on the need to sell outcomes and solutions I personally get rather frustrated when… we sell billboards on locations and audiences […]
Who’s Who on the Public Out of Home Boards
Here’s breakdown of who’s who on the public out of home company boards, sponsored and analyzed by SignValue. Some comments: We’ve only listed outside directors and have excluded company employees who also serve on boards. Salaries are higher for board members who head up key board committees like compensation and […]
AI and the Independent OOH Operator: Lessons from the OAAA Summit
Billboard Insider’s Dave Westburg moderated a panel on AI and out of home at last week’s OAAA Independent Summit. Some excerpts from the discussion. OAAA SVP Andy McDonald on AI legal issues Every organization needs a corporate AI policy. If you don’t have one, you need one. It should address […]
Ballyhoo Media Launches the Seattle Sound Digital Spectaculars
SEATTLE, WA — Ballyhoo Media, the nation’s largest waterway media company, in partnership with Washington State Ferries (WSF), the largest ferry transit system in the U.S., has launched the Seattle Sound Digital Spectaculars, a new digital OOH network consisting of 14 premium screens, including digital roadside billboards, full-motion terminal video […]
Company of the Day: Nauman Outdoor
Company: Nauman Outdoor Advertising Headquarters: 743 S Columbus Street, Lancaster, OH 43130 Market: Central & Southeastern Ohio Phone: 740-654-0084 Nauman Outdoor has been serving communities in Central & Southeastern Ohio for almost 90 years. They have more than 450 advertising faces throughout Central & Southeastern Ohio in a variety of formats […]
Billboard Insider Classifieds May 16, 2026
“We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of the ad and my column this year.” Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.” Karla Steele, K Steele Solutions […]
Charlie MacIntyre on Building Signs, Acquisitions and the Great Recession
Billboard Insider is running a series of interviews with out of home legend Charlie MacIntyre who recently sold Bullfrog Outdoor to Adams. Charlie has talked about site development and sales and marketing. Today he talks about building signs, acquisitions and operating during the Great Recession. Did you do construction yourself or […]
Link Media Outdoor revenues up 2% in 1Q 2026
Here are the results for Link Media Outdoor for the first quarter of 2026 taken from the Boston Omaha first quarter 2026 10Q, sponsored and analyzed by SignValue. Billboard revenues increased 1.9% to $11.0 million during the first quarter of 2026 due to increases in occupancy and rent. Lease expense […]
Getting Sellers and Clients Invested in Creative
This column was the basis of a presentation at the OAAA Independent Summit this week. Billboard Insider liked the talk so much we are publishing an edited version here. By Brandon Sweeney, Creative Director, Link Media Outdoor One of the biggest challenges in out-of-home advertising is not designing great creative, […]























