Company: Primary Outdoor Media Markets: Texas Address: 2511 Boll St, Dallas, TX 75204 Phone: 214-880-0440 Email: info@primarymedia.com Primary Outdoor Media operates a billboard plant with 400 total faces including 12 digital faces in Texas. The firm is an operator associate in the IBOUSA. In early 2018 Primary acquired 50 billboards around […]
Other News
Reader feedback on minimum length ad contracts
On last week’s Bell Board Podcast, out of home sales expert Kevin Gephart said to avoid focusing on short term ad contracts. Here are the results of our readers poll on the minimum length of ad contract out of home companies will accept. Jim Mclaughlin says you should also […]
Yes, This is Spam
Billboard Insider reader Ken Wingate of Wingate Outdoor writes.. I have a situation that has me wondering if it is exclusive to me or if it may be an industry wide scam. I get at least one email a day similar to the attached file. They all have the basic […]
JCDecaux connects DOOH inventory to programmatic in Latin America
Paris, 20 July 2026 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces the launch of its programmatic digital Out-of-Home (pDOOH) offering in 9 Latin American markets – Panama, Costa Rica, Guatemala, El Salvador, Honduras, Nicaragua, the Dominican Republic, Ecuador and Paraguay – reinforcing its […]
Company of the Day – Prow Billboards
Company: Prow Billboards Headquarters: 1312 7th St NW #111, Rochester, MN 55901, USA Territory: Rochester, MN Phone: (507) 282-3454 Prow Billboards has been serving the Rochester market for over 50 years, operated by Barb and Don Prow. There inventory incudes both digital and static faces on high-traffic locations, such as […]
Kevin Gephart on short term versus long term sales contracts
On last week’s Bell Board Podcast out of home sales expert Kevin Gephart said this about selling short term versus long term out of home contracts. I wrote an article about that, and I got an email from someone well-known in the business who said, “Kevin, I agree with you […]
Daktronics Expands On-Premise Digital Signage with See-Through LED Window Display
New LED solution helps retailers and restaurants communicate through glass to generate sales while preserving light and visibility BROOKINGS, S.D. – July 15, 2026 – Daktronics (NASDAQ: DAKT) of Brookings, South Dakota, announced the availability of see‑through LED window displays for retail stores, convenience stores, gas stations, quick‑serve restaurants and shopping center […]
New OAAA PSA Opportunity: Support Heatstroke Prevention Awareness
OAAA is proud to once again partner with the Ad Council to raise awareness about the dangers of pediatric vehicular heatstroke and help prevent hot car deaths Tragically, 12 children had already lost their lives in hot car incidents this year (as of July 10, 2026), highlighting the continued need […]
Company of the Day: Pro Billboards
Company: PRO Billboards Markets: Puerto Rico Address: PMB 557, 1353 RD 19, Guaynabo, Puerto Rico 00966 Phone: 787-731-5987 Email: info@probillboards.com Pro Billboards operates a billboard plant of static and digital billboards in Puerto Rico with 18 faces including 8 digital faces. Most of the faces are 14′ by 48′ faces. The remainder […]
Billboard Insider Classifieds July 18, 2026
“We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of the ad and my column this year.” Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.” Karla Steele, K Steele Solutions […]
























