Other News

Onescreen Names Commerce Media Heavyweight Adam Skinner as CEO to Scale Modern OOH

Former CitrusAd COO and Epsilon MD brings proven playbook after scaling CitrusAd from 10 to 150+ global retailers. BOSTON, MA – September 2nd, 2026 – Onescreen, the modern partner for out-of-home (OOH) advertising, today named Adam Skinner as Chief Executive Officer. Skinner joins from Epsilon, where he was Managing Director, […]

Company of the Day – SDE Media

Company: SDE Media, LLC Headquarters: 260 Crandon Blvd Ste 32 #96, Key Biscayne, FL 33149 Territory: Miami – Dade Phone: (305) 342-1783 Email: santi@sde-media.com SDE Media has developed strategically located units along the Palmetto Expressway (SR 826), the Dolphin Expressway (SR 836), and Florida’s Turnpike, affording advertisers coverage along some […]

Tasha Mayes on Getting More From Outdoorlink.

Tasha Mayes gave a terrific webinar for IBO members during August.  Here’s a summary of the best practices she covered during the webinar. Outdoorlink’s Director of Sales, Tasha Mayes, gives some best practices for using Outdoorlink: New Portal, Same Feel –  Outdoorlink’s upcoming portal refresh is intended to make day-to-day system […]

Digital billboards light up Santa Monica after nearly 40-year ban

Back in July, Insider ran an article on Santa Monica betting on Digital Displays to revive the Third Street Promenade.  The first of the digitals are in place and the local Fox News station featured initial reactions from residents.  Here is that news story below. Seven displays received development-agreement approval […]

Jellyfish & HOKA Turn New York Running Into a Citywide Competition

  Strava Challenge Makes Runners Part of the Creative With Borough Results Appearing Across Digital Out-of-Home & Social NEW YORK (September 1, 2026) – Jellyfish, the integrated global digital marketing company within The Brandtech Group, today launched a new campaign for HOKA that turns New Yorkers’ everyday runs into a […]

Company of the Day: Scoop Outdoor

Company: Scoop Outdoor Markets:  New Jersey Address: P.O. Box 151 Lakewood, New Jersey, 08701 Email: info@scoopoutdoor.com Phone: 415-857-2667 Scoop Outdoor operates multiple digital billboards in Lakewood, New Jersey. How did Scoop enter the out of home business? We lobbied for many years to allow for new billboards to be built within the town. […]

Buy Back Your Time at Unleashed 2026

By Becky Smith, Steward of Operations, Behind the Board Building without building the capacity to sell it. There’s an out of home operator who’s been heavily focused on development. The strategy made sense. Build the assets, create value, eventually sell them. But while the structures were going up, the sales […]

AI can pitch ideas but it shouldn’t approve the billboard

Let’s get this out of the way: we use AI. We’re not sitting here defending rapidograph pens and tracing paper like it’s 1987—we were only 5 and 7, respectively. AI’s a good tool for getting somewhere faster. It’s a starting point, a loose thread. It’s a hundred bad ideas in […]

Company of the Day – Schubert & Hoey Outdoor

Company:  Schubert & Hoey Outdoor Advertising Headquarters:  2747 26th Avenue South, Minneapolis, MN 55406 Market: Minnesota, Wisconsin  Phone: (612) 722-1090 Email:  info@hoeyoutdoor.com Schubert & Hoey Outdoor Advertising is a family owned and operated company which has been in business since 1946. Their locations span the states of Minnesota and Wisconsin on major interstates, highways, and even county roads. […]