Other News

Adgile Media Named to 2025 INC 5000 List

Adgile Media Group, the technology-driven leader in truckside advertising was included in the 2025 Inc. 5000 list of fastest-growing private companies in America. Ranked at No. 448, Adgile is the highest-ranked truckside advertising company on this year’s list and in the top 10% of all honorees nationwide. Founded in 2018 […]

Advent Private Equity Buys PatientPoint

BOSTON & CINCINNATI–(BUSINESS WIRE)–Advent International (“Advent”), a leading global private equity investor, today announced that it has signed a definitive agreement to acquire PatientPoint, Inc. (“PatientPoint” or the “Company”), the nation’s largest digital point-of-care network, strategically delivering behavior-changing content and measurable outcomes for patients, providers, and health brands, from an […]

Company of the Day: Creative Outdoor

Company: Creative Outdoor Markets:  United States, Canada. Headquarters:  8875 Hidden River Parkway, Suite 300, Tampa Florida, 33637 Phone: 1-800-661-6088 Email: Admin@CreativeOutdoor.com Creative Outdoor operates a plant of 34,000 advertising units in 320 minicipalities. around the United States and Canada.  The plant consists mostly of bus shelters, bus benches, waste and recycle bins and transit […]

SignValue’s Lamar at a Glance – June 2025

SignValue has prepared the following analysis of Lamar Advertising’s  2Q 2025 financials.   If you have questions, contact one of SignValue’s experienced analysts for a free and confidential consultation at info@signvalue.com or call 480-657-8400   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word […]

Creating a Culture That Converts Customers into Lifelong Partners

By Britt McConnell, Digital Sales Director, Formetco In the fast-moving world of Out of Home (OOH), product innovation matters—but long-term success is built on something deeper: trust, relationships, and a team that shows up when it counts. At Formetco, we’ve spent decades earning that trust. It’s why many of our […]

OAAA announces FOARE 2025-2026 recipients.

The Foundation for Out of Home Advertising Research and Education (FOARE) announced the 14 students who will receive Foundation scholarships for the 2025-2026 academic year. The FOARE Scholarship Program supports the education and career goals of those who are part of the out of home (OOH) advertising industry family as […]

Company of the Day – Covenant Media of South Carolina

Company: Covenant Media of South Carolina Markets: South Carolina Headquarters: 7455 Eastview Dr, Irmo, SC 29063 Phone: 803-312-9992 Covenant Media of South Carolina operates 490 billboard locations all in South Carolina. Jonathan Paul is the Sales Manager.     To receive a free morning newsletter with each day’s Billboard insider […]

Jason Duff on Developing Signs

Billboard Insider is running a series of interviews with Comstor Outdoor CEO Jason Duff.  Last week Jason talked about getting started in out of home.  Today he talks about what it takes to develop signs. Tell us about the first sign you built.   The first sign was in the community […]

70% of Billboard Insider Readers Use AI to Design Billboard Ads

Last week we polled Billboard Insider readers about AI and out of home ad design.  70% of Billboard Insider readers said they use AI to generate content which they use in out of home ads.  Here are the poll results. If you are in the 30% of our readers who […]

OUTFRONT Partners with Bay Area Host Committee to Unlock Brand Experiences for Super Bowl LX and World Cup in 2026

Exclusive Partnership Brings Unmatched Brand Visibility to the World’s Biggest Events NEW YORK, Aug. 21, 2025 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) has partnered with the Bay Area Host Committee (BAHC) to turn Super Bowl LX and the World Cup into unparalleled marketing opportunities for brands, leveraging access to large-scale and impactful out of home […]