Company: Rue Outdoor Advertising Headquarters: 503 Kensington Dr. Lafayette, LA 70508 Market: Lafayette, LA Phone: 337-654-2591 Email: brennanbilleaud@gmail.com Rue Outdoor Advertising LLC is a billboard advertising display company located in Lafayette Louisiana. Rue has billboard displays along Interstate 10, Highway 167, and Highway 90. Brennan Billeaud is a native of […]
Other News
SignValue Selected to Manage Norfolk Southern’s Extensive Billboard Portfolio
PHOENIX, AZ – October 2, 2024 – SignValue, the leading Out-of-Home (OOH) advertising advisory services firm in the United States specializing in lease portfolio management, asset valuation, and brokerage, announced today that they have been selected by Norfolk Southern, one of the largest Class 1 railroad operators, to manage its […]
New Tradition Buys RSA Media
Yesterday New Tradition announced the purchase of RSA Media’s out of home assets in Boston. We find this transaction interesting because RSA was owned by American Tower. Maybe the billboards-are-just-like-towers experiment was a failure. Maybe there weren’t enough opportunities to put antennas on billboards. Maybe 28 billboards were overlooked amidst […]
Clear Channel Outdoor Adds Jones to Board
Clear Channel Outdoor has added a new board member. Here is the press release together with SignValue’s analysis. SAN ANTONIO, Sept. 30, 2024 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) (the “Company”) today announced the appointment of Tim Jones to its Board of Directors (the “Board”), effective immediately. Mr. […]
JCDecaux Top Media, Publigrafik and IMC Merge in Central America
Paris, October 1st, 2024 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces that its majority-owned subsidiary JCDecaux Top Media SA has acquired from its founders 70% of IMC, a leading OOH company in Central America and the number one outdoor advertising company in Costa […]
Company of the Day: Roland Digital Media
Company: Roland Digital Media Markets: Tennessee Headquarters: 2300 W. Jackson St, Cookeville, TN 38501 Phone: 931-528-8100 Roland Digital Media operates a a plant of over 450 billboard faces including 41 digital billboards in Middle Tennessee. In addition the company has a brand consulting and website design business (you can tell because the company’s website […]
YESCO’s Tony Hull on financing for your Out of Home company projects
YESCO Financial Solutions provides financing for out of home companies developing new digital billboard sites. Billboard Insider talked with Tony Hull, President, YESCO Financial Solutions about out of home financing. YESCO can help with someone’s first out of home project. Independent billboard operators choose YESCO Financial Solutions because we’re fast, flexible […]
Tailor Your Holiday Messages to Seasonal Trends
As an out-of-home (OOH) sales rep, the holiday season presents a valuable opportunity to connect with clients and boost their sales. However, it’s essential to stand out amidst the flood of holiday campaigns by creating messages that speak to trends and consumer behaviors of the holiday season. Tailoring your holiday […]
Felenstein Named OUTFRONT SVP Brand Partnership
New York, NY – September 30, 2024 – OUTFRONT Media (NYSE:OUT) is excited to announce that Scott Felenstein has been appointed as the Senior Vice President of Brand Partnerships, bringing over 30 years of extensive experience in advertising, digital media, and sales management. Felenstein joins OUTFRONT Media from National CineMedia […]
Company of the Day – Rose City Outdoor
Company: Rose City Outdoor Market: South Georgia Headquarters: 3209 Habersham Rd. NW, Atlanta GA 30305 Phone: 229.234.1492 Email: info@rosecityoutdoor.com Established in 2010 Rose City Outdoor is a dynamic outdoor media company with digital displays in locations in the Southern Georgia area. Rose City Outdoor provides innovative advertising solutions for their customers […]