Much of the extra time in my workday I spend reading your OOH posts, articles, viewing photos of billboards, analyzing new media tech platforms, attending OOH related conferences and shows, and writing my own opinion pieces. I enjoy reading what my OOH colleagues have to say. I’ve become accustomed to […]
Other News
What Debt Financing has Your Out of Home Company Used?
There are four sources of out of home debt financing. You can: Sell your receivables (e.g. factoring) Lease your structures or digital billboards from a finance company (e.g. YESCO Financial Solutions or Formetco Replace your Face). Borrow from a private lender (e.g. Billboard Loans, Stark Capital, Verde Outdoor Capital) Borrow […]
Company of the Day: Fox Outdoor
Company: Fox Outdoor Advertising Markets: North Georgia Headquarters: 6350 Lake Oconee Parkway, Suite 102, PMB 113, Greensboro, GA 30642 Phone: 770-765-2510 Email: sales@foxoutdooradvertising.com Fox Outdoor owns and operates a billboard plant with 23 total billboard faces including 20 static and tri-vision faces, and 3 digital billboards in the North Georgia Market including the following areas: […]
Adams Outdoor Continues Acquiring Signs in North Carolina
Adams Outdoor Advertising is growing again, as yesterday they announced the acquisition of additional assets from Toby Outdoor, expanding their reach and position across North Carolina and Virginia. This latest tuck-in acquisition adds nine new billboard faces, including a premium digital display in Wilkesboro, NC, and two in Galax, VA. […]
Law Firm Uses Billboards for Rebranding
By Matt Molina, President, Harkey Media When a company evolves — in this case, through a new partnership — billboards become one of the most effective tools to signal that change to the world. Unlike digital ads that can feel fleeting, out-of-home advertising provides scale, consistency, and cultural presence that […]
Lamar Advertising Honors US Veterans
Baton Rouge, LA – November 3, 2025 – Lamar Advertising, one of the largest outdoor advertising companies in the world, today announced the launch of Heroes Across America, a Veterans Day interactive Out of Home campaign honoring the service of U.S. Armed Forces veterans. For one week beginning November 7th, […]
Wildstone Expands Alpha Media Partnership in Spain
3 November 2025: Wildstone, the leading owner of outdoor media infrastructure globally, has significantly increased the number of panels managed by Alpha Media Group as part of the second stage of its partnership with one of Spain’s most well-known (OOH) media operators. The strategic collaboration between the firms, which began […]
Company of the Day – Fuel Outdoor Media
Company: Fuel Outdoor Media Headquarters: 2330 Centerville Road – Tallahassee, FL 32308 Markets: Florida Indiana Louisiana South Carolina Colorado Georgia Phone: 855-552+3624 Email: sales@fueloutdoormedia.com Founded more than 10 years ago, FUEL is a Tallahassee, Florida based Certified DBE (Disadvantaged Business Enterprise), woman-owned, and minority-owned business with proven expertise in outdoor […]
Financing Your Out of Home Company With an Equity Fund
One in 16 Billboard Insider readers have used money from an equity fund to grow their out of home company. Today we interview Jim Matalone, the owner of Mad Dog Consulting about the pros and cons of using equity fund money to grow an out of home company. You used […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
























