The University of Tennessee Knoxville reports that a professor in the University of Tennessee School of Journalism and Media gave his students an assignment to create billboards to encourage people to vote. The constraints were: Non-partisan No Images Three words one of which must be a variation of the word […]
What happens when you take two of the top ten advertiser’s in the U.S. and merge them together? According to the Wall Street Journal, it will mean less money spent on advertising for a combined entity. Last year AT&T, at $1.84 billion, ranked second in U.S. paid media. Time […]
By Sheila Anderson, CFO, Daktronics Every day, our spirit is reflected in the products we build and in the way we interact with our customers. Our ultimate goal as a company is to be transparent, honest, helpful and humble. So it may be no surprise that Daktronics is one of […]
Company: Abel Outdoor Advertising Markets: Montana Headquarters: 23685 US Highway 93 N, Arlee, Montana 59821 Phone: 406-880-4964 Abel Outdoor Advertising operates a billboard plant in the following Montana communities: St Ignatius Florence Stevensville Hamilton Missoula Paid Ad
October 24, 2016 09:50 PM Eastern Daylight Time SAN ANTONIO–(BUSINESS WIRE)–Clear Channel Outdoor Holdings, Inc. (NYSE:CCO), a subsidiary of iHeartMedia, Inc. (PINK:IHRT), announced today that its Clear Channel Outdoor International segment will sell its interest in Australian out-of-home media company Adshel to joint venture partner APN News & Media (ASX, […]
A landlord’s priorities can change dramatically due to bankruptcy. A bankruptcy trustee may attempt to throw out your billboard lease if they think they can receive more money from selling the real estate without your lease. Kendrick v Lamar demonstrates that a well written outdoor lease can defeat a hostile […]
Company: Wilson Outdoor Displays Headquarters: 786 Coleman Mill Rd, Carrollton, GA 30116 Markets: Georgia, Alabama. Phone: 770.854.4899 Wilson Outdoor operates a billboard plant with with 99 faces in Western Georgia and Eastern Alabama with coverage in the following communities: Carrollton Wedowee Roanoke Heflin Ashland Insider caught up with Ryan Wilson to share a […]
Kissmetrics has put together an infographic summarizing a 2003 study on color preferences by gender. Source: https://blog.kissmetrics.com/gender-and-color/ Blue was by far and away the favorite color of men. Blue and purple were the favorite colors of women. Insider sees lots of examples of powerful billboards which use vibrant rich blues. A billboard […]
Who is T-Rex? T-Rex Property AB was founded in 2003 by Mats Hylin, Mats Dahlgren and Fredrik Persson. The company acquired 12 patents for outdoor advertising products.T-Rex Property AB has been suing outdoor companies who use a computer to control digital signs. T-Rex owns US Patent Number RE39,470 titled Digital […]
Fairway Outdoor is running a fabulous campaign calling attention to the power of outdoor. It’s called the “isms” campaign. The billboards look like this: When you go to the each website you get the following. or or Kudos to Fairway for coming up with a simple, fresh, clever way to […]
