Pacific Outdoor Acquires Total Outdoor

Independently owned and operated Pacific Outdoor Advertising is pleased to announce the acquisition of Total Outdoor’s inventory in the Seattle market.  Pacific Outdoor offers comprehensive out-of-home advertising coverage throughout the Portland Metro with over 1,000 advertising displays, including Bulletins, Posters, Digital Billboards and Wallscapes.

With the Seattle acquisition, Pacific will now be offering clients full coverage from Snohomish County in the north, through the downtown urban core, to Tacoma (Pierce County) in the south.  The Seattle inventory of 100 displays including Bulletins, Digital Billboards and Wallscapes will enable Pacific Outdoor to offer clients comprehensive coverage of the Pacific Northwest.

“We are thrilled to expand our presence in the  Pacific Northwest.   The pairing of the Seattle and Portland markets is a natural combination that strengthens our ability to partner with clients nationally, regionally and locally.  The markets work well both in combination and individually  and we look forward to growing our inventory”, said Steve Richards, Partner, Pacific Outdoor.

Insider’s take: A complementary acquisition for Pacific which was formed in 2015 via the purchase of Clear Channel Outdoor’s Portland plant.

 

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One Comment

  1. Do you know The multiple that was paid?

    Thanks
    Leonard